Bitget CEO公開信:打破不可能
- 核心觀點:Bitget推出「全景交易所」(UEX),其核心並非簡單增加資產種類,而是透過資產效率優先、加密原生體驗、金融平權和降低交易負擔四大價值觀,建構一個讓用戶以加密方式高效、平等參與全球資產市場的低門檻交易系統。
- 關鍵要素:
- 非加密資產交易量峰值接近Bitget總交易量40%,52%用戶同時持有股票與加密資產,表明跨資產交易需求成熟。
- UEX價值觀一:資產效率優先,如支援將部分股票代幣(如rNVDA)用作保證金,實現一筆資產多種用途。
- UEX價值觀二:全球資產加密原生體驗,實現股票合約24/7交易,並透過代幣化(RWA)讓傳統資產適應新金融體系。
- UEX價值觀三:金融平權,透過IPO Prime以低於機構的價格(如SpaceX隱含估值1.5兆美元)為用戶提供早期優質資產機會。
- UEX價值觀四:降低交易負擔,透過跟單交易、AI交易機器人和Agent Hub等工具簡化決策流程,用戶數均突破100萬。

Dear Bitget Community Members,
A year ago, I met one of our VIP users. He lives in East Asia and runs a small business. His phone is loaded with seven apps: two for US stocks, one for gold, two crypto CEXs, one crypto DEX, and one specifically for cross-border currency exchange.
He asked me a simple question: "Gracy, why do I have to manage seven accounts, remember seven passwords, and pay seven fees just to own all these assets?"
In that moment, I realized — what he wanted was never more assets, but fewer hassles.
Today, I'd like to start my speech with a few numbers, because behind each one are people just like him...
Over the past six months, we've seen some very specific changes. Peak non-crypto asset trading volume approached 40% of Bitget's total volume; CFD daily trading volume broke through $10 billion; 52% of users hold both stocks and cryptocurrencies; 35% hold gold and other precious metals; 51% of users use AI tools to assist investment decisions. A growing number of users are naturally switching between crypto, stocks, commodities, and forex. At the same time, more users are starting to pay attention to Pre-IPO opportunities. We launched two rounds of IPO Prime — the first for preSPCX, the second for preOPAI — both delivering approximately 30-50% returns to users within one to two months.
These figures show that users are becoming more sophisticated in cross-asset trading, confirming our decision to offer users access to more asset classes.
But today, I also want to talk about a common misconception regarding UEX.
Many people interpret "Universal Exchange" (UEX) as: Bitget will list more and more assets, eventually becoming a platform where you can trade anything.
This understanding is partially correct, but not the full picture. Having more assets is indeed the first layer of UEX. However, simply adding more assets doesn't necessarily make a platform better. If these assets cannot be integrated into a unified account, cannot form efficient liquidity, cannot lower the user's operational barriers, and cannot meet their real needs — then it's merely transferring complexity from the market to the user.
We don't want UEX to just become an "asset supermarket" where more is always better. What we care about more is: Can we improve users' asset efficiency? Can we give ordinary users fairer access to global opportunities? Can we make trading simpler, rather than more anxiety-inducing?
Therefore, UEX is not a competition over the number of assets. UEX is a competition over user value, asset efficiency, and trading experience.
Today, I want to share the 4 core values of UEX, all centered around this question: What kind of assets, what kind of products, and what kind of system are truly useful for users?
1. Asset Efficiency First
The first value of UEX is Asset Efficiency First.
On a trading platform, user value has a very specific form of expression: asset efficiency. What is asset efficiency? Simply put, a user's assets shouldn't just sit idly in an account. If an asset can only be used for one purpose, its efficiency is low; if it can serve multiple goals simultaneously, its true value is released.
A traditional financial account is a classic example of an inefficient system. A user buys a stock, and that stock usually just sits there. It can go up or down, but it's difficult to bring it into a crypto trading system or to make it part of a cross-asset portfolio. Between different asset classes, there are barriers of accounts, time zones, currencies, and liquidity.
Within UEX, we aim to change this.
We already support using some stock tokens as collateral. If you hold rNVDA and want to short Bitcoin, because you're bullish on NVIDIA but bearish on crypto, you can use your rNVDA as margin. This is a capital efficiency tool that traditional brokers simply cannot offer.
One asset, multiple uses, available in real-time. This sounds like a feature, but it represents a very important value orientation for UEX:
Asset Efficiency First. It's not about getting users to trade more things, but about making the assets users already own work harder for them.
2. Global Assets, Crypto-Native Experience
The second value of UEX is bringing a Crypto-native experience to global assets.
This concept has two layers. Let's start with the first layer: Today, traders simultaneously watch BTC, gold, and US stocks. This isn't because users have become more complex; it's because global markets are inherently interconnected. The problem is that the traditional financial system fragments these scenarios into different accounts and different platforms. Every cross-asset move a user wants to make comes with extra time and monetary costs.
UEX solves this by allowing users to participate in various global assets using stablecoins within a single account, eliminating the hassle of opening multiple accounts and the friction of currency exchange. Bitget's integration of CFDs for trading commodity indices and forex, the launch of the RWA platform rToken, and the recent direct connection with brokers to create the Stock+ product, are all changes made based on this judgment.
But this is just the first layer.
The second layer of "Global Assets, Crypto-Native Experience" is about enabling traditional assets to adapt to the tokenized new financial system. This is a more important and far-reaching direction, representing the future financial form that Bitget envisions.
I know an investor in Singapore. For years, his biological clock was held hostage by the US stock market's opening hours. With the market open until 4 PM New York time, he often found himself staring at the screen until the early morning hours, showing up with dark circles the next day. The market only belonged to him during those few hours when the other side of the world was awake.
In the first half of this year, we enabled 24/7 trading for stock contracts and achieved 24/5 trading for over 90% of spot rTokens. He no longer has to stay up late for a market open. When the market belongs to him is now his own decision.
We want to bring the experiences crypto users are already familiar with — instant, 24/7, borderless — to more asset classes. Using blockchain's instant settlement technology, we aim to give traditional assets capabilities they never had before. This is why Bitget continues to invest heavily in the crypto-native technical path of stock tokenization.
I've said that by 2030, 10% of global financial assets will be tokenized. Some might find this figure too aggressive. But I believe that once users experience the efficiency of tokenized assets, it will be hard for them to go back to traditional methods. Just as you can't accept a three-day transfer after experiencing instant transfers, or return to a brick phone after using a smartphone. Once you've experienced a market without time zones or borders, there's no going back.
We still believe in blockchain technology, but the definition of cryptocurrency is changing. Initially, it only represented Bitcoin, later it also included meme coins like Dogecoin. In the future, a large part of cryptocurrencies will be RWAs. At the same time, RWAs emerge to create a more prosperous on-chain world, not to allow the crypto world to be drained by traditional finance.
So, Global Assets, Crypto-Native Experience. It's not about making users adapt to old finance, but about bringing traditional assets into a new, more open, and efficient financial system that users are already familiar with.
3. Financial Democratization
The third value of UEX is financial democratization, breaking down barriers.
Bitget IPO Prime has already launched two successful rounds, with market response exceeding expectations. This signals an important trend. Opportunities that were once reserved for a few institutions, high-net-worth individuals, and specific private placement circles are now being captured by more ordinary users through tokenization and new trading infrastructure.
In the past, the "circle barriers" to accessing early investments in high-quality assets were extremely high. I've seen too many stories like this: An ordinary investor watches a company they had their eye on grow from an angel round, through Series A and B, with its valuation multiplying dozens of times. All they can do is wait — wait for the IPO, wait for the moment retail investors are allowed to buy. But that moment is often exactly when the earliest institutional investors start cashing out. What they get is the bone after the meat has been stripped away.
Over 99% of individual investors globally have never had the chance to participate in the early pricing of the primary market. It's not because they don't understand it; it's because the walls of that circle never left them a door to enter in the first place.
With UEX, we want to rethink: How can we bring high-quality opportunities, once exclusive to a few, to more ordinary users under a clear regulatory framework and with full risk disclosure?
This is precisely why, when Bitget IPO Prime listed SpaceX, our pricing corresponded to an implied valuation of $1.5 trillion — lower than the official entry price offered to institutions, and significantly lower than the current market price. Specifically, after listing in mid-June, SpaceX's circulating valuation had already surpassed $2.5 trillion. Even the official entry price for institutional investors at the time of the company's listing was around $1.77 trillion.
This is what we mean by financial democratization. It means ordinary users can also get an entry ticket that once belonged exclusively to institutional circles, participating in truly high-quality asset opportunities earlier and at a lower price.
4. Reducing Trading Burden
The fourth value of UEX is reducing the trading burden.
Many trading platforms want users to stay longer. The more entry points, the better. The more features, the better. Ideally, users would be clicking around on the platform every day, with longer session times being better.
But we don't see it that way.
Trading itself is already complex enough. Markets fluctuate, information overloads, and emotions can cloud judgment. If the platform adds to the user's operational burden, it's not helping them; it's draining them. A good trading product should help users make decisions, execute trades, and manage risks more efficiently. It should not create more noise.
This is why we place great importance on copy trading, trading bots, and AI trading assistants.
In the first half of this year, Bitget launched CFD copy trading, stock trading bots and smart portfolio management, GetClaw, and Agent Hub. Currently, both Bitget copy traders and AI trading users have surpassed 1 million. We recently upgraded our AI trading capabilities with the GetAgent Playbook feature, allowing traders to create, subscribe to, and run automated strategies using natural language.
We believe that one day all platforms will support "universal assets." At that point, experience will be the core of competition, and AI will be the core of that experience. AI is transitioning from "answering questions well" to "trading well." In the future, users will no longer need to face complex information and numerous entry points. They can set goals, conditions, and risk boundaries, letting the system execute for them. This is a healthier human-machine relationship—letting silicon-based life handle the tedious tasks, while carbon-based life generates creativity and strategy, truly enjoying life.
What Exactly is UEX?
In summary, all of Bitget's products are built on four core values:
- Making assets more efficient — one asset shouldn't serve just one purpose;
- Making markets freer — market movements shouldn't be confined to one time zone or region;
- Making opportunities more equal — an opportunity shouldn't belong to just one circle;
- Making trading simpler — a platform should help users subtract complexity.
Having explained these four values, let's return to the initial question: What exactly is UEX?
UEX is not an "asset supermarket" that just piles assets together. We don't aim to be a financial super app; we want to focus solely on the act of "trading" and serve the needs of those who want to trade.
UEX is a crypto-based, low-barrier, truly efficient global asset trading system. It allows users to participate in global asset markets in a crypto-native way, using one account, one unified experience, and one liquidity infrastructure.
After so many years of growth, blockchain has long surpassed the boundaries of the crypto circle.
The traditional financial system has existed for over 200 years. There was a digital wave in the 2000s, but the core of that change was simply moving existing things online. I believe blockchain represents a transformation of the same magnitude — it can make this already digitalized financial system truly fluid, free, and fair.
Remember the user in East Asia I mentioned at the beginning? What he wanted was never seven apps, but a fair entrance.
Crypto's first era solved the problem of "people without bank accounts." I called it "banking the unbanked." Now, the opportunity I see is "brokering the unbrokered" — solving the problem for people without brokerage accounts. It means enabling those without channels, circles, or connections to participate equally in the global asset market. This is our exchange's core mission: to rebuild the operating system for value circulation, allowing everyone to connect with global opportunities on equal terms.
For many users around the world, simply opening a US brokerage account is an insurmountable wall. This is the wall we want to tear down.
The financial platform of the future should simplify complexity. The future of finance should be about subtracting complexity for users, allowing every user to participate in the global asset market equally, efficiently, and securely.
Thank you.


