Original | Odaily Planet Daily ( @OdailyChina )
Author | Asher ( @Asher_0210 )
In the past week, the market has been in a slump, and the crypto market as a whole has been in a downturn. Whether it is price performance or community discussion, all major sectors are like a pool of stagnant water. But in this silence, a new way of participation has attracted more and more attention - mouth rubbing (click here to view related content: Times have changed, retail investors have turned to mouth rubbing ). The previous article Odaily Planet Daily has discussed this phenomenon, so this article will focus on the three giants of the mouth rubbing era that are most worth participating in: Kaito, Cookie and Galxe.
Kaito
Project Introduction
Kaito is the originator of the InfoFi concept and the pioneer of the track. Since Kaito launched the Yap-to-Earn mechanism, it has set off a Yap-to-Earn craze on the X platform. Kaitos core value lies in providing customized solutions for different strategies, while feeding back user education and brand awareness through content screening mechanisms - users can quickly build a brand awareness map from the content types stimulated by the project.
Yesterday, Kaito AI founder Yu Hu posted on the X platform that based on community feedback, the loyalty booster mechanism will be adjusted, pre-TGE and post-TGE projects will be considered separately, and general rankings (such as CT rankings) will not be included. This adjustment is to match the different reward mechanisms and maturity of the two types of projects.
Engagement Strategy
Kaitos mouth-pushing participation strategy is relatively simple. For projects before TGE, the most popular projects on the platform are the key mouth-pushing projects. The projects are analyzed from different angles to gain attention for the posts.
Kaito project popularity ranking before TGE
As for the projects after TGE, Virtuals is the most popular one on X platform at present. You can earn points to participate in the new issuance on its own new issuance platform Genesis.
Cookie
Project Introduction
Cookie.fun is a real-time data panel launched by Cookie DAO, an AI-driven modular data layer. It was initially used only to track token information, market sentiment, and social tweets related to AI Agents. With the rise of the InfoFi track, Cookie launched the first phase of InfoFi on May 21, including cookie.fun v1.0 alpha and Cookie Snaps, which are used to analyze projects and KOLs in the crypto field and obtain high-quality CT content rewards. In addition, Cookie will launch a decentralized, community-led reward pool.
Recently, Cookie announced on the X platform that it will send Cookie OG badges to users with high SNAPS rankings to promote the platform, and will airdrop COOKIE tokens to some OG badge users.
Engagement Strategy
Cookies are more social and lightly interactive, while the Snaps points system encourages continuous creation and interaction. The threshold is not high and is suitable for daily active users on the X platform.
Currently, there is only one Spark in Cookies cooperation project (click here to view related content: the latest big hair: Cookies first cooperation project Spark score strategy ), the focus of mouth rubbing is to continue to post content related to Spark to obtain SNAPS points. Compared with last weeks sharing, the current SNAPS score list has nearly 100 points.
In addition, Filip, CEO of Cookie project, said that in June, many top projects will be launched on Cookie platform, and participants can get points by staking COOKIE tokens, and bet on airdrop rewards of project tokens:
STEP 1. Bind your wallet (link: https://www.cookie.fun/profile/cookie-ogs ).
STEP 2. Stake COOKIE tokens. The staking points rules are as follows (staking link: https://www.cookie.community/staking ):
Staking for 30 days will earn you a 1x points multiplier;
Staking for 90 days will earn you a 2x points multiplier;
Staking for 180 days will earn you a 3x points multiplier;
Staking for 365 days will earn you a 5x points multiplier.
And, the cookies are classified according to the hierarchy:
Bronze: 500 points;
Silver: 5000 points;
Gold: 20,000 points;
Platinum: 100,000 points;
Diamond: 500,000 points.
The pool income for each lock-up period is as follows.
Galxe
Project Introduction
Galxe was originally a Web3 task publishing platform. Projects that were popular in the past and about to issue tokens would publish tasks on this platform. It is also a platform that money-making parties often pay attention to and participate in. With the rise of the InfoFi track, on May 29, Galxe announced the launch of its data-driven growth and analysis tool Starboard, which aims to help projects identify, attract and reward the most influential contributors.
Starboard provides an analytical dashboard that captures off-chain insights (such as Galxes proprietary Aura Index and AI sentiment analysis) and on-chain data (such as TVL monitoring, transactions, NFTs, and wallet activities), helping project owners to accurately design reward activities and verify ROI. At its core is a dynamic ranking system that displays top contributors in real time, allowing project owners to define success criteria based on goals such as new user acquisition, TVL growth, or brand awareness, and set up corresponding reward pools.
Engagement Strategy
Starboard launched by Galxe focuses on dual-track incentives on and off the chain. The tasks are simple and rely on Aura scores to directly redeem airdrops (Aura scores are equivalent to airdrop vouchers. The higher the user score, the easier it is to get whitelists, NFTs, tokens and other rewards). It is suitable for fleecing party to get started quickly:
On-chain incentives: complete interactions (transfers, staking) and other interactions on the Gravity mainnet;
Off-chain incentives: tweeting, liking, forwarding, commenting, joining Discord, etc.
At present, compared with Kaito and Cookie, Galxe is still in its early stage and has less discussion on the X platform, but it is worth participating in. The specific participation is as follows:
STEP 1. Go to the Starboard official website (interactive link: https://app.galxe.com/starboard/explore ), complete the Galxe account registration, and bind the X account, Discord account and other social information to unlock the task.
STEP 2. Participate in the social tasks of each project in the panel, follow the official Twitter of Galxe and the project you are about to post, and remember to bring the tags #Starboard and #Galxe when forwarding or commenting on the designated tweets. The higher the amount of interaction, the higher the Aura points you will get (you can see the points ranking list at the bottom of the corresponding page). Some projects will display the total amount of airdrop tokens on this interface.
In addition, completing various interactions on the Gravity mainnet, such as transfers, token staking, etc., will also earn Aura points.