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Talking about new use cases in the encryption market, who are the important players in the Web3 reputation identity system?
区块律动BlockBeats
特邀专栏作者
2022-02-22 09:07
This article is about 2936 words, reading the full article takes about 5 minutes
Decentralized reputation and identity systems as an important category to unlock a whole new use case for the next crypto market.

Original title: "Web3 Reputation Market Map"

Original Compilation: Peter Pan, Rhythm BlockBeats

Original Compilation: Peter Pan, Rhythm BlockBeats

In the age of Web3, decentralized identity is becoming more and more widely adopted. Part of a person's online activities are public on the chain and can be searched through encrypted wallets. What users create, contribute, earn and own on the chain reflect their preferences and gradually accumulate into the user's property and reputation.

With decentralized reputation and identity systems thus an important category for unlocking a whole new use case for the crypto market, this post will attempt to categorize the various digital reputation projects that currently exist and ultimately determine how they play a role in defining our digital identities play a key role.

social reputation system

This is the main category that currently exists, where user-generated content can be uploaded, and users can create identities and communicate with each other within that particular ecosystem. Over time, social reputation systems and users will build an associated social graph. Here are two classic examples that fit the bill:

Twitter

Users can upload tweets containing text, pictures, videos, etc., and other users can follow each other, as well as like, retweet, and comment to create a social graph of perceived value.

Github

GitHub is a software source code hosting service platform controlled by Git, and developers can write code in public repositories. And as a major contributor in a repository with many Github stars, they will create a certain status and reputation in developer circles. As a major core Bitcoin/Ethereum developer, you can gain a lot of reputation in the crypto circle.

However, I'm sure there are many other social reputation mediums that won't dominate in Web3.

Contribute to the reputation system

Unlike social reputation, the contribution reputation system will be more objective, based on actual work done by a user rather than what other people think of that user's work. At the same time, the contribution reputation system is often combined with DAO, which has the characteristics of decentralization and transparency, showing strong competition.

Layer3

Layer3 is a mechanism for coordinating, tracking, and rewarding contributors, providing a bounty market that complements the missing piece of the DAO toolkit. Users can earn governance tokens by posting tweets or redesigning the front-end.

In this way, anyone can contribute to the DAO, and these contributions can be tracked both off-chain and on-chain. Ultimately, the best users have more data points that can be tracked over time.

Gitcoin

Gitcoin is an open source software development incentive platform, which aims to support various open source projects through the blockchain and promote the development of the open source movement. On Gitcoin, a project can create bounties or tasks for others to complete, and users can earn Tokens for completing said tasks. Each user's contribution to tasks will be traceable on-chain and help build a reputation for completing tasks with clear goals.

While this may have similarities to Github, the difference is that this particular reputation vector is highly defined and narrowly scoped, ie: 0xabc completed a writing bounty of Y amount of tokens for project X.

Coordinape

Coordinape is Yearn's decentralized salary management system for DAOs, allowing decentralized teams and DAOs to automatically issue rewards or grants to contributors without top-down management or hiring HR.

Coordinape is a powerful tool for tracking contribution reputation in a DAO's native context. Many contributors in a DAO can evaluate each other's work to judge who has contributed the most and created the most value, while when evaluating the work of other members, it is often the quality of work and workload rather than social influence.

identity provider

BrightID

When people think of identities, they usually mean providers that bridge on-chain to off-chain identities. But I personally don't think this is the future of how you scale trust in a decentralized system, although I admit at the same time that they have their own use cases for certain needs.

In my opinion, the biggest reason to use an identity provider is to provide hard Sybil protection at the cost of introducing some user friction in the privacy tradeoff. The main player in this space is probably BrightID, which requires users to prove they are human through some novel mechanism. It's not as strict as KYC, but it's still a bit of a hassle.

BrightID is a decentralized social identity authentication system in the Web3 era. It is mainly developed based on Ethereum, and it also combines the authentication methods of non-private information channels such as off-chain conference videos. Through BrightID, individuals do not need to submit sensitive information such as identity materials, but authenticate accounts on the chain through a trust mechanism between acquaintances.

certificate

Perhaps the latest category of reputation systems to emerge is credential applications due to the open and public datasets available in cryptocurrencies. Many credential providers and applications check to see if a user has performed a certain action at a certain point in time and issue an in-app badge or on-chain NFT to recommend this credential.

RabbitHole

RabbitHole creates tasks for users, and users can get free Tokens after completing tasks, and users' Web3 operations and behaviors will also be "authenticated". What's cool here is that users can see the composability between RabbitHole and BrightID. I do think we're going to see composability of reputation and identity becoming a big topic for digital reputation.

Project Galaxy

Project Galaxy is an NFT infrastructure service provider and Web3 authenticated data network, and aims to build their GalaxyID product into an identity provider. Compared to RabbitHole, Project Galaxy usually cooperates with projects and holds competitions to create credentials for users, but more is around "mini-challenges" and "mini-loyalty" activities that will guide users to collect NFT.

Sismo

Sismo builds its Ethereum profile by issuing badges (NFTs) to users' other accounts (such as ENS and twitter or github) using zero-knowledge proofs, and users can aggregate their reputations into public profiles while maintaining confidentiality. This approach is novel because it shows how zero-knowledge proofs can work in the next crypto space.

POAP

Also known as the Proof of Attendance Protocol, POAP, NFTs are issued to those who attend virtual or physical events, and can even prove that they actually attended. Users can then leverage these NFT credentials in their wallets to create collections of badges that show their history of engagement.

data solution

This is probably one of the more novel and exciting areas that we'll start to see more take off in the coming years. The concept of self-sovereign data and storing it in a decentralized way is something we are still in the early days. There are two well-known contenders that are digging deep in this area that I'd love to draw attention to:

Ceramic

Ceramic is a decentralized data network for building Web3 applications with composable data. The network consists of three core components; a scalable, decentralized data infrastructure; open APIs for storing, modifying, and retrieving data; and a community-created marketplace for reusable data models. (The author is an investor in Ceramic developer 3Box Lab.)

The whole idea is a bit like Amazon S3, but the database is authenticated over a permissionless data network, and database operations use private/public keys to authenticate users. Unlike IPFS, users can update data, but there are more granularities in how data is changed, updated, and stored.

Spruce

Spruce is a digital identity system dedicated to protecting user privacy and is reimagining the way businesses and governments trust each other. And, Spruce is creating open source software products to help its customers move from untrusted data to verifiable information that can be shared privately.

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