China Innovation Hotspot: All in Metaverse (metaverse), Zuckerberg is betting on a future! In just one hour, the news about "Facebook officially changed its name to Meta" rushed to the top five Weibo searches, triggering nearly 300 million people to discuss and pay attention. Why did a 17-year-old tech giant suddenly change its name? What does this have to do with the metaverse?

1. New start A new metaverse era officially kicked off. October 28, 2021 is destined to be a historic day. At the Connect conference, Facebook officially announced to "abandon" the name that has been in use for 17 years. The thumb logo was removed and replaced by a new logo similar to "infinity" and a new name - Meta, stock code Will also change from "FB" to "MVRS".

After the Connect conference was held, the curtain was lifted by the staff, and a "New Era of the Metaverse" officially kicked off! 2. Founder's letter "Founder's Letter" - Zuckerberg In order to give a "reasonable explanation" to all users of Facebook and its social media, Zuckerberg published "Founder's Letter" on his social media ".

Figure: Facebook, Instagram, Messenger and WhatsApp approaching 3 billion users He first explained the background of the renaming: We are at the beginning of the next chapter of the Internet, and this is also the next chapter of our company. Zuckerberg looked through the classics and saw the name. He said that the new name comes from the Greek word for "beyond", which symbolizes "there is always more to be built." However, Twitter CEO Jack Dorsey immediately tweeted another definition of "Meta": "refers to the inner quality of the thing itself; self-referential.

Facebook has invested heavily in augmented and virtual reality over the years. Zuckerberg said the new name also reflects that, over time, users will no longer need to use Facebook to use the company's other services. The change will bring together different applications and technologies under a new brand, but will not change the corporate structure. We don't build services to make money, we make money to build better services. One of the main lessons I (Zuckerberg) learned is that it's not enough to build products that people love. From desktop to web to mobile; from text to photos to video. But these are not the end. The definition of the Metaverse would be a presence - as if you were with another person or in another place. Being truly with another human being is the ultimate social technology dream. That's why we focused on building it.

Facebook Silicon Valley Headquarters changed the company logo and name 4. Layout meta universe 60 billion to create a layout meta universe Before the Connect conference, through Zuckerberg’s external speeches, we can understand that he is “very optimistic” about This has launched a number of actions, including but not limited to: Andrew Bosworth, the head of the hardware department and who led Facebook to form the metaverse team, took over as the chief technology officer; starting from the fourth quarter, Facebook Reality Labs (FRL), which includes AR and VR businesses Separately disclose performance and conduct investment activities; Since this year, more than 10 billion U.S. dollars has been invested in the VR and AR sectors; the official announcement will invest 50 million U.S. dollars to build a metaverse with partners; … 4. The desired Meta Zuckerberg thinks What is in the Metaverse? Zuckerberg also provided an animated presentation on Thursday illustrating the company's ambitions for the Metaverse. In the animation, users can communicate with each other in the metaverse with their own avatars.

1 Social: Custom Space and Virtual Image Conference At the beginning of the conference, Zuckerberg introduced the new VR function added to his Horizon platform - Horizon Home. You can build your "home" as you like in VR. For example, design the gathering space between you and your friends as a space capsule, and everyone's avatar can also be freely defined and selected.

2 Games: Oculus is launched, and the boundaries of games are further expanded. Zuckerberg said that the realization of various functions of the metaverse is still in the early stage, but games are undoubtedly the entry point that can be most understood and accepted by ordinary consumers. Zuckerberg announced that the famous big IP "Grand Theft Auto: San Andreas" will also be launched on Oculus Quest 2 in the form of VR for the first time. At that time, players will shuttle in the open world based on cities such as Los Angeles and Las Vegas, which will be more immersive and exciting.

In addition, Zuckerberg also showed more visions about playing games in the metaverse, not just limited to a certain game itself, but embedded in daily life. Such as playing chess with friends through augmented reality, riding a bike with friends through VR, etc.

3 Work: Introducing the Workrooms enterprise model In terms of work, Facebook launched the function of Horizon Workrooms not long ago. In the personal Horizon Home, Facebook also added the function of personal office space in addition to the daily leisure and social functions. You can also Customize your workspace while also using integrations like Slack, Dropbox, and more.

4. Education: Create an immersive learning experience In addition, Zuckerberg believes that the arrival of the Metaverse will also reshape the way of education in the future. VR and AR will become a powerful teaching tool. Facebook hopes to build a robust learning ecosystem in the Metaverse, and has set up a $150 million dedicated fund for this purpose. First, it will create an immersive educational experience. For example, if you want to learn planetary knowledge, after wearing AR glasses, huge planets will appear in front of you, and you can zoom in and out to see their textures and characteristics clearly. If you want to learn ancient architectural knowledge, you can directly "travel" to that era, experience and witness how great buildings were built.

[Facebook] The name that was used for 17 years was abandoned. Why did Zuckerberg die in the metaverse? The road to the Metaverse is doomed to be long and difficult, but from the company’s name change, we can also see Zuckerberg’s determination to break his wrist: he personally shut down the Facebook era he created, and started anew towards the dream of a new digital empire. And this time, this will be the last time we report on it with Facebook, and its name will be Meta in the future.