名人meme币又被玩成了VC化

Yesterday, we covered the latest hottest meme coin on Solana, $ANSEM, "Up 600x in 24 hours, how long can this Solana meme last?"

Then, this morning, another token surged over 20x, further heating up the meme market on Solana. Let's first look at these new hot tokens, and then analyze the overall reasons behind this sudden market move.

The "Celebrity Coin" Emerges as the Runner-Up

TJR (@_TJRTrades) is a well-known KOL who primarily posts trading analysis. Consequently, on-chain meme traders might not be very familiar with him. He has 250,000 followers on X, but his follower count exceeds 1.5 million each on Instagram, TikTok, and YouTube.

Starting yesterday, TJR posted multiple tweets, publicly stating his intention to help Ansem create content on TikTok, expanding influence beyond X and bringing in new users unfamiliar with cryptocurrency. He also purchased $100,000 worth of $ANSEM and continued to shill it.

Initially, he stated he would not participate in wallet retention, dev token minting, or replicating the $ANSEM path to success:

However, at 6 AM today, things changed. He posted, "Should I get in?" signaling a shift in his stance:

A few hours later, he replied "Of course" to a tweet asking if he would airdrop his $TJR holdings. The market interpreted this as him claiming the token, triggering FOMO on $TJR, which surged from a market cap of about $1.6 million to a high of $28 million. Just yesterday, $TJR's market cap was only $400,000.

Furthermore, the dev who deployed $TJR is also the dev of $ANSEM. This time, he sent 79% of the $TJR supply directly to TJR's address.

According to GMGN monitoring, this dev sold off tokens originally created 13 days prior at a net profit of $5,500. Subsequently, over the past 7 days, he mass-produced tokens, frequently replicating various "celebrity coins," accumulating positions himself while actively engaging and hyping them on X social media.

Within 7 days, this address created a total of 101 different Meme coins (mostly celebrity coins with some existing follower base). Of these, 12 peaked at market caps over $1 million, and 3 broke the $10 million mark.

To date, this deployer's book profit over the past 7 days has reached 82,000 SOL (approximately $6.08 million). Just the deployer fees from a few high-market-cap Meme coins contributed $193,000, with a 30-day profit of $8.77 million.

Besides pure "celebrity coins" like $TJR, where the KOL personally promotes the token, some variations have also performed well.

Take $TESTIBULL, a variant of the testicle-themed meme $TESTICLE, mimicking $ANSEM's "The Black Bull" concept. $TESTICLE's main proponent has been KOL Dip Wheeler (@DipWheeler), known for massive gains on Fartcoin. He publicly stated he would airdrop $TESTIBULL, propelling the coin from a market cap of $40,000 yesterday to nearly $5 million today.

Consider $dog. The idea was that Ansem once propelled $WIF to a multi-billion dollar market cap. With the market returning, sending a token to Ansem could create a new dog coin like $WIF.

However, the dev made a mistake and sent the tokens to a blackhole address. This inadvertently combined the "celebrity coin" token distribution method with the dramatic effect of $SLERF's launch, pushing the coin to over $8 million market cap.

Market Analysis

This intraday market move came suddenly. While $ANSEM didn't drop significantly today, it also hasn't continued its upward trajectory from the previous two days.

"Celebrity coins" are not a novel phenomenon. Some players, especially after $TJR emerged, even view this as a top signal for the current wave, labeling it a "MELANIA moment."

Although "celebrity coin" trends appear repeatedly, it's inaccurate to dismiss them as simply "the same old story." Different trends in different times and contexts have distinct causes for analysis. This time specifically:

- On-chain players have been starving for a long time. The Meme market has been sluggish, with Solana not seeing billion-dollar market cap meme coins for quite a while (even though a large portion of $ANSEM's supply is still controlled by Ansem).

- Severe FOMO for missing out, making the market volatile. Given the prolonged market slump, most players didn't expect $ANSEM to reach a billion-dollar market cap, causing many to sell too early or miss out entirely. This FOMO energy has been channeled into $TJR.

- The VC-ification of Meme coins. Players persevering on-chain have tried hard, but facts show that with exchanges effectively closing new meme coin listing channels and market makers unwilling to pump, even reaching a $10 million market cap is quite difficult. For players, fairness in meme coins is no longer about who holds more or less, but about getting a chance for high risk/reward at low market caps. In this scenario, even if a large portion of the supply is controlled by KOLs like Ansem and TJR, players find it acceptable, believing these influencers will need to pump the token to a certain level to exit profitably.

The VC-ification of Meme coins was already evident during Trump's token launch. As long as there's a narrative and profit potential, few complain about large token holdings; instead, they see a small circulating supply and significant upside. Influencers essentially play the role VCs did during the previous VC-coin era. Traffic, endorsement, and consensus become the liquidity.

Based on current observations, this "celebrity coin" wave has already attracted many formerly active "first-level" degen players back to the market. Following the success of $ANSEM and $TJR, they are now positioning themselves in potential "claim" targets that might be endorsed, such as other crypto KOLs like bonkguy and him. However, whether this trend can sustain will depend on whether $ANSEM can hit new highs. Otherwise, the sentiment could dissipate quickly.