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A more explicit scene than a game? Mytaverse is building an enterprise metaverse
十文
特邀专栏作者
2022-04-24 10:35
This article is about 1378 words, reading the full article takes about 2 minutes
Reimagine the way people work.

When it comes to metaverse, the first thing that comes to mind is the game industry. Because the virtual reality scenes, immersive experience, and diverse gameplay created by Metaverse can give players enough freedom to play. Secondly, with the support of a huge user group in the traditional game industry, Metaverse games are also easy to land.

However, the game industry is not the only one targeting the development opportunities of the metaverse. Enterprises, cities, industries and other fields have also begun to explore the possibility of the metaverse. In addition, in the context of the global epidemic, more and more companies have shifted the focus of work and life to online, which has also intensified the demand for enterprise metaverses, making metaverses an effective tool for enterprise scenario planning and problem management. way.

Mytaverse is a company that provides enterprise metaverse solutions. Officially launching in 2021, they use technology to bridge the gap between physical and digital reality. Let companies and their customers quickly adjust to the state of in-person, hybrid, and remote interactions.

Kenneth Landau, CEO of Mytaverse, said: "We are building a premium commercial metaverse, not to replace physical interaction, but to replace the coldness and fatigue we have all endured for the past two years with something closer to the richness of real human experience. digital interaction."

Mytaverse can provide a variety of core solutions to help enterprises transition to the Metaverse scene, and the initial launch of the platform focuses on exhibitions, conferences, training simulations, and interactive large-scale event spaces. Specifically, Mytaverse provides the following features:

1. Exhibitions and conferences

Mytaverse's virtual environments are scaled to large showrooms or traditional product showrooms around the world to fully immerse attendees and exhibitors. In addition, Mytaverse also provides standardized pre-built spaces, and enterprises can customize conference spaces according to their own needs.

2. Showroom

The environment, objects, and office tools used in the showroom can all be customized according to the brand elements and needs of the company.

3. Training scene

Mytaverse uses realistic and highly detailed office environments that meet and exceed the original requirements for onboarding new employees and reskilling existing employees. Mytaverse offers training spaces ranging from simple conference rooms for small gatherings to interactive meeting rooms for larger groups, which can help companies reduce the cost of such events.

Currently, Mytaverse has delivered commercial Metaverse solutions for major brands including PepsiCo, Zaha Hadid Architects, Dassault Aviation and packaging manufacturer Tekni-Plex.

In collaboration with Zaha Hadid Architects, Mytaverse has created a virtual city for the Free Republic of Liberland - the Liberland Metaverse. Visitors to the virtual city can experience a five-story "cyber incubator" that replaces a traditional city's planning committee, where participants can run, jump, and participate in live demonstrations or Private face-to-face conversations. Anyone can visit their land, attend a meeting or event as if they were there.

Currently, Liberland Metaverse has been launched on Mytaverse. Beginning April 16, Liberland citizens will be able to register businesses, order passports and electronic residence cards, or rent office space at Liberland Metaverse's Central Business Center.

In addition to providing office scenarios, Mytaverse is also building cross-brand engagement, NFT galleries, entertainment, human resources, and co-working.

Mytaverse recently completed a $7.6 million seed round of financing, led by Blumberg Capital, with participation from Baselayer Ventures, Correlation Ventures, and Accelerator Ventures. The new funding will accelerate product development, expand sales and technology teams, further deepen engagement with brands and support strategic partnerships. In particular, powerful new technologies will be introduced, including automated platform solutions that provide businesses with the tools they need to build and manage their own spaces, 3D assets and virtual world experiences.

Metaverse
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