CoinW's 9th Anniversary: Leveraging CWC to Enter a New Phase as a Crypto Super App

World-leading digital asset trading platform CoinW has reached its nine-year milestone. Since its founding in 2017, CoinW has grown into a digital asset platform covering more than 200 countries and regions worldwide, with over 20 million registered users, and ranks among the global top three in CoinGecko's derivatives exchange rankings.

On the occasion of its ninth anniversary, CoinW will host its 9th Anniversary Online Summit at 20:00 Beijing time on September 28, 2026. CoinW executives will join ecosystem partners including Alibaba Cloud, SlowMist, and VeChain to focus on security and ecosystem, review nine years of development with global users and industry partners, share the strategic roadmap for the next phase, and discuss the opportunities and challenges as the digital asset industry enters a new cycle.

Ecosystem Evolution: CWC Connects the Super App Blueprint

Over the past nine years, the crypto industry has weathered multiple bull and bear cycles, gradually moving from early-stage rapid expansion toward a more mature and regulated phase of development. As AI Agent-driven autonomous trading gradually rises and traditional financial assets accelerate their migration on-chain, digital asset trading is shifting from simple asset buying and selling toward a comprehensive scenario connecting diverse assets, trading tools, and ecosystem services. In response to this trend, CoinW continues to drive product innovation, expanding trading scenarios through directions such as TradFi and Smart Money.

Competition among trading platforms is gradually shifting from trading depth and product quantity to whether a platform can become the core gateway connecting users with diverse assets and services. For CoinW, this means the platform needs to break through traditional trading boundaries and evolve toward a more complete ecosystem.

Facing industry changes, CoinW has always been pondering one question: When the next cycle arrives, who should we become?

The ninth-anniversary theme "Will Be The 9EXT" is precisely the answer: transforming nine years of accumulated experience into future-facing capabilities, continuously evolving products, restructuring the ecosystem, and solidifying security amid industry changes, constantly breaking through the boundaries of traditional trading platforms. Moving from a "trading platform" to an "ecosystem platform" and further toward a crypto "super app" — this also constitutes CoinW's development direction for the next phase.

This strategy is being accelerated through CWC. In July 2026, CoinW announced a comprehensive upgrade of its platform token to CoinW Coin (CWC). CWC connects platform privileges, trading scenarios, ecosystem services, and partner networks, spanning diverse scenarios including trading, on-chain infrastructure, community governance, AI tools, and RWA, serving as a vital link connecting users with the ecosystem and coordinating value across different business lines.

From a single trading gateway to a collaborative ecosystem covering diverse trading scenarios, CoinW is committed to bridging AI trading decisions and the opinion economy, forming an ecosystem loop of "AI creates Alpha, opinions create trades, CWC captures value," advancing toward the vision of a crypto "super app."

Security and Trust: Solidifying the Underlying Capabilities to Navigate Cycles

While the ecosystem boundary continues to expand, CoinW's investment in security is also deepening. In the digital asset industry, product innovation can create growth, but security and trust determine how far that growth can go. The further forward we move, the more we need a sufficiently solid foundation.

Security has always been the lifeline of CoinW's development.

CoinW continues to build a defense-in-depth security system of "autonomous defense + open collaboration": independently developing a real-time risk control engine, introducing a zero-trust security architecture, and strengthening asset protection through self-developed MPC wallets, HSM, and security chips, while strictly enforcing cold and hot wallet isolation.

At the same time, CoinW collaborates with international security firms such as Hacken and CertiK on penetration testing and wallet system audits, and runs a bug bounty program for white-hat researchers worldwide, continuously testing and improving its security system through open collaboration.

In 2026, CoinW was recognized as "Europe's Most Trusted Crypto Exchange" at Next Block Expo. This honor is evaluated across multiple dimensions including security, transparency, Proof of Reserves, and compliance, further reflecting CoinW's long-term commitment to security and compliance.

Brand Crossover: Deepening the Connection Between Crypto Culture and the Mainstream World

In 2026, CoinW's brand building is accelerating across the board.

In April, CoinW officially announced that Luka Modrić, the midfield maestro of world football and Ballon d'Or winner, would serve as its global brand ambassador. Modrić, who has dominated football for years, is renowned for his stability, resilience, and continuous evolution — which deeply resonates with CoinW's brand spirit of navigating cycles and growing continuously over nine years. Subsequently, CoinW made another move, officially announcing a brand partnership with mixed martial arts (MMA) athlete Conor McGregor, who will serve as CoinW's global brand ambassador.

From the tactical master on the pitch to the fighting superstar in the octagon, these two world-class athletes represent different yet complementary forces. Modrić represents the resilience of "maintaining stability in complex environments and continuously evolving through long-term competition"; McGregor embodies the enterprising spirit of "taking the initiative amid uncertainty and breaking existing boundaries." One is the ability to navigate cycles; the other is the courage to actively break through. This also echoes CoinW's nine-year development path: adhering to long-term value while not fearing change and challenges; maintaining resilience through cycles while always actively seeking new growth space.

Through broader globalized expression in sports, culture, and beyond, CoinW is enabling crypto culture to build deeper connections with the mainstream world, and helping "crypto" gradually transform from an industry concept into a way for more people to understand the future digital economy.

Looking Ahead: Building an Open Value Network

At the nine-year milestone, CoinW Chief Communications Officer Yoka stated: "Nine years is a milestone worth looking back on, but what matters more is thinking about where we want to go after nine years. As trading, on-chain infrastructure, AI, RWA, and other scenarios continue to converge, what users need is no longer isolated trading tools, but a crypto application ecosystem that can connect assets, products, services, and opportunities. We hope to proactively shape the next phase of platform form through product innovation, ecosystem expansion, and security building. In the next decade, we look forward to exploring more possibilities in the crypto world together with global users."

CoinW has established a global user base, continues to improve its products and infrastructure, and maintains ongoing investment in security, compliance, and user trust building. In the future, with CWC as the connective link, the platform will continue to connect trading, assets, services, and ecosystem partners, further expanding its ecosystem boundaries.

From trading platform to ecosystem gateway, from single product to diverse scenarios, from nine years of accumulation to a new decade of exploration, CoinW is embarking on a new evolution.

About CoinW

CoinW was founded in 2017 and has become one of the world's leading crypto asset trading platforms, providing a one-stop digital asset service gateway for cryptocurrency users in multiple countries and regions worldwide. The platform offers one-stop intelligent trading services. As of October 2025, the platform's average daily trading volume exceeds $5 billion, ranks 3rd in Coingecko's futures rankings, and has over 20 million registered users. CoinW is committed to "helping users grow their wealth" and "empowering blockchain technology transformation," and continuously optimizes its product architecture, launching multiple independently operated innovative product lines. CoinW continues to expand its brand influence through sponsoring international sporting events. Meanwhile, CoinW always upholds social responsibility, actively engages in public welfare causes, and donates supplies to support the construction of orphanages in Africa. In the future, CoinW will continue to promote global financial inclusion, lead the development of the crypto industry, and drive the global adoption of blockchain and crypto assets. 

For more information, visit the CoinW official website, or follow CoinW's X account and join the CoinW Telegram group.

Disclaimer: Digital asset trading involves high risks, and users must bear full responsibility for their own financial decisions. The CWC token and related rights descriptions in this article are solely for product feature introduction purposes and do not constitute any investment advice, return commitment, or offer solicitation. Token value may fluctuate, and users should assess risks independently. Services may vary by jurisdiction and are not available in all regions.