Original | Odaily Planet Daily ( @OdailyChina )

Author | Golem ( @web3_golem )

The Chinese Meme craze continues.

During the National Day holiday, the surge in the popularity of "Binance Life" and its launch on Binance Alpha sparked the first wave of Chinese meme activity. However, that wave, centered more around the "Binance concept," had yet to truly take Chinese meme culture global. Now, a second wave is emerging—one truly rooted in the meme DNA of the Chinese internet, transforming popular online memes into market consensus, creating a more native and contagious form. (Recommended reading: " Binance Life's Market Cap Exceeds $150 Million in Three Days, What Does the Launch of Binance Alpha Mean? " )

Although Chinese memes currently appear mostly on Binance Alpha and have not yet been launched on the main site, the trend has already hinted: on October 9, the Binance Contract API added support for Chinese trading pairs, revealing the potential possibility of launching Chinese memes.

The market has already established a number of stocks with strong community consensus and distinct meme attributes. As the old saying goes, "Good news and good prices don't come at the same time." As everyone waits for signals and waits for signs of decline, who will be the first to list on Binance?

This article from Odaily Planet Daily sorts out the currently popular Chinese memes to help users catch the trend in advance.

Binance Life

Contract: 0x924fa68a0fc644485b8df8abfa0a41c2e7744444

Market capitalization: $147 million

Holding address: 33190

"Binance Life" is the most popular Chinese meme of this round, the first to be released on Binance Alpha. Its surge in popularity has led to the continued global attention paid to Chinese memes. This meme, derived from the "Apple-Android Theory" (odaily note: referring to the classification of everything superior, elite, and superior as Apple, and everything inferior and cheap as Android) by Chenfeng, a popular Douyin influencer, compares Binance to the "Apple" of the cryptocurrency world, spawning the popular community meme "Drive a Binance car, live in a Binance community, enjoy a Binance life." Chen Jian, the creator of the "Binance Life" meme, was also awarded 100 BNB by Binance.

Binance Life’s market capitalization peaked at $500 million and has now fallen by over 70%. However, because it is a Chinese meme in this round and is strongly related to Binance, the community believes that Binance Life is most likely to be listed on the Binance main site.

Cultivation

Contract: 0x44443dd87ec4d1bea3425acc118adb023f07f91b

Market capitalization: $14 million

Holding address: 12360

"Xiu Xian" is the first meme coin to be launched from Binance Wallet's exclusive Meme Rush platform and listed on Binance Alpha. Meme Rush is a new feature designed by Binance specifically for Binance Wallet users (who don't have private key addresses) to facilitate the discovery and participation of meme token projects. The community believes that as a new product promoted by Binance Wallet, Meme Rush must create a wealth effect to attract investors. Therefore, there is a possibility that "Xiu Xian" will be listed on the Binance website, creating a narrative angle for the Meme Rush platform's future development.

The "Xiu Xian" meme originated from an article on "Xiu Xian" published by Binance co-founder He Yi on Binance Square, which systematically expounded his entrepreneurial philosophy of "Tao, Fa, Shu, and Qi".

Hakimi

Contract: 0x82ec31d69b3c289e541b50e30681fd1acad24444

Market capitalization: $30 million

Holding address: 13190

"Hakimi Oh Nanbei Mungdou, Asiha Ya Kunarlu~Waya Majili Mambo, Hakimi Nanbei Mungdou~" (The editor is in good spirits)

"Hakimi" is one of the most popular memes on the Chinese Internet. It was originally born in January 2021 as a ditty hummed by the character Donghai Dihuang in the Japanese anime Uma Musume. In the following years, Chinese Internet players deconstructed "Hakimi", not only associating it with cute cats, but also finding that "Hakimi" can be combined with the melodies of many songs. In 2024, a wave of "Hakimi" song creation arose on Station B. And with the popularity of "Round-headed Maodie (Cat Dad)" on the Chinese Internet in April 2025, Hakimi's bgm also coincided with the image of Maodie. The creation of "Hakimi" by the whole people was officially launched, and various classic songs were modified, such as "Blue Lotus Ha", "Jumping off the Building", "Kimi Says" and other classic songs were born. China's most influential online virtual singer is no longer Luo Tianyi, but Hakimi.

It's precisely because of the long-standing meme culture of "Hakimi" that it has garnered a solid consensus within the community. Currently, Hakimi is listed on Binance Alpha. Other "Hakimi"-themed meme coins include "Mambo" and "North-South Green Bean," but their market capitalization is relatively low.

Milk Dragon

Contract: 0x44448aca77cc60e77c90b6a60851b1bb843cc2ee

Market capitalization: $5.7 million

Holding address: 6350

"Milk Dragon" is a character from the original Chinese animated short film "Milk Dragon," created in 2020. Its cute and playful image has spawned numerous re-creations on the Chinese internet. The "I am a Milk Dragon" meme is particularly popular. Players used AI to combine the "I am a Milk Dragon" audio with the song "Tonight's Stars Are Shining," adding a "Turkish dance" to make it even more captivating. This has been widely imitated and shared by Chinese internet users.

"I am a Milk Dragon" dance video

Dragon

Contract: 0xc3c1b25ff8c3f828f36a030960d54082ed984444

Market capitalization: $6.6 million

Holding address: 9110

"Long Long" is a combination of several popular Chinese internet memes. First up is the "Long Long" emoji, which originated in 2014 with Long Yutao, a cosplayer known for his aggressive behavior. Because of his aggressive behavior, netizens created emojis from his cosplayer photos. However, the situation spiraled out of control, and even after Long Yutao publicly apologized, the emoji continued to circulate online, becoming known as the "Longtu."

Dragon emoticon source

The spiky head and subtitle "Then let me ask you" in "Long Long" are a reference to another remarkably rebellious fitness blogger, "Changshu Arnold." A popular belief in fitness circles is that if a person uses technology during exercise, their head will become pointy. Arnold's head happens to be pointy, so during one of Arnold's livestreams, a netizen asked why his head was pointy. Unexpectedly, Arnold snapped, repeatedly asking, "Then let me ask you." His illogical rebuttal, a clash of right and left brains, became a meme.

Shamatte

Contract: 0xf1cf3b0e5c427c04cc48dbb3ab7f6ba357434444

Market capitalization: $1.3 million

Holding address: 3070

The name "Shamatte" (杀马特) is inspired by the early Chinese subculture known for its flamboyant, rebellious aesthetic. However, the resurgence of "Shamatte" on the Chinese internet stems not from its cultural core but from its emojis. Douyin, China's largest short video platform, recently launched a blue "Shamatte" emoji pack, which has been well-received by users. The platform has also released five other limited-time "Shamatte" emoji packs.

The Blue S-Mat emoji package is so popular not only because of its meme attributes, but also because when TikTok was not updated in September, only some netizens were able to send out the Blue S-Mat emoji package. Therefore, trap entertainment such as "Whoever can send out the Blue S-Mat emoji package will be recognized as his father" would sometimes appear in the comment section, which in turn contributed to the Blue S-Mat emoji's popularity.

Bee Dog

Contract: 0x2eb08a8fe215f72e01e089c1cd8c4c4937414444

Market capitalization: $1.15 million

Holding address: 1110

The "Bee Dog" is nicknamed "Bee Puppy" for its swollen face, innocent eyes, and bee-like coloring. The prototype is a Miniature Pinscher. However, there are conflicting theories online about the dog's swollen face, with some citing a bee sting, while others dismiss the rumor as a snake bite. Regardless, its expression is highly meme-like and is often used on social media to express awkwardness or innocence.

How should Binance choose?

In addition to the Chinese memes listed above, there are many other popular memes on the Chinese internet, too numerous to list here. Turning to the crypto market, how this Chinese meme will play out likely depends on Binance's stance. As the global hub for crypto liquidity, its decision to promote or not is crucial. After all, the vast majority of these memes originated on BSC.

Furthermore, after the October 11th incident, community sentiment toward Binance has become increasingly polarized, with mixed reviews. Binance may need to create another financial frenzy to divert market attention. At this juncture, launching a Chinese meme coin could be a better option.