At the TOKEN 2049 Singapore Lion City Gala side event, MGBX conducted an exclusive interview with its executives, focusing on the platform's BD team's partnership strategy and future priorities. The interview, attended by MGBX Head of Business, Chris, focused on key opinion leader (KOL) and community collaboration, regionalized operations, and measurable growth. The goal is to "increase awareness of MGBX and encourage collaboration with MGBX globally."

Team and Positioning: Driving Growth Through Collaboration

Chris explained that the MGBX team doesn't focus on traditional customer acquisition, but rather on driving incremental growth and retention through a collaborative network: connecting with key opinion leaders (KOLs), communities, media, and ecosystem partners to form a closed loop of "awareness-conversion-retention." To support these partnerships, the platform has continuously strengthened its foundation since its founding in 2019. Adhering to the principles of security, efficiency, and compliance, it has built an integrated product line encompassing spot trading, contracts, wealth management, AI-based copy trading, and OTC trading. The platform also continuously invests in key capabilities such as high-concurrency matching and compliance governance, providing partners with stable integration and a verifiable user experience.

KOLs and Communities: From “Exposure” to “Co-construction”

To achieve the goal of "letting more people understand and cooperate with MGBX", the Business Development Team upgraded the cooperation between KOLs and the community into a sustainable win-win system to achieve long-term co-construction:

• Content Co-creation: We will jointly produce a series of content and livestreams/AMAs focusing on trading fundamentals, risk management, coin listing research, and project analysis, lowering the barrier to entry for new users and increasing engagement among active users. MGBX will provide partners with both on- and off-site resources and official social media endorsements, allowing KOLs and communities to maintain their content style while amplifying their expertise and influence, cultivating a long-term audience.
• Long-term operations: Chris explained that MGBX provides a frontline connection window and 24/7 customer service team support for active traders and the core community, improving the quality of cooperation and organizational efficiency. Through the monthly partner program and joint brand exposure, the company aims to elevate phased collaboration to long-term ecosystem development.

Chris mentioned in the interview: "A good KOL collaboration isn't just an advertisement, but a highway between the product and the user. We will make this highway smoother, longer, and more measurable."

MGBX's differentiated value

During the interview, Chris talked about MGBX's core advantage, which lies in "verifiable execution and sustainable cooperation": the underlying structure is based on a self-developed high-performance matching engine and a layered custody architecture with multiple signatures and cold wallets, combined with regular third-party security audits and KYC/AML compliance governance, to provide a trading experience with transaction certainty, low latency, and transparent fees even in extreme market conditions; in terms of global operations, relying on 24/7 multilingual customer service and localized teams, cross-time zone services and clearing and settlement are connected; in terms of growth and ecology, MGBX provides full-link empowerment for KOLs/communities/developers, turning "cognition-conversion-retention" into a quantifiable long-term mechanism.

Chris emphasized that with a system that uses technology and compliance as its moat and liquidity and services as amplifiers, KOLs and community partners can rest assured to engage in in-depth co-construction with MGBX, achieving a "win-win" of brand influence and user growth under the premise of compliance and stability.

MGBX Future Development

At the end of the interview, Chris talked about how the next phase of MGBX will be driven by the principle of "spot trading first + global co-construction": on the one hand, through research-driven listing mechanisms and market-making collaboration, the order book and liquidity will be deepened and expanded, and "stable execution, clear costs, and cross-market continuity" will be established as the long-term mindset of the platform; on the other hand, a growth triangle of "BD × KOL × community" will be established in key areas, allowing cooperation to move from buzz to verifiable conversion and retention.

As Chris mentioned in the interview, "For MGBX, the goal is clear: to make more people aware of MGBX, use MGBX, and be willing to stay long-term. For partners, we provide deterministic execution and a sustainable business closed loop, allowing us to jointly increase value and influence while maintaining compliance and stability."

About MGBX

Founded in 2019, MGBX is committed to providing secure and efficient digital asset trading services to users worldwide. Leveraging a strong technical team and compliant operations, MGBX has quickly established a strong industry reputation. The platform offers spot trading, futures trading, documentary trading, and financial management capabilities, and is equipped with a high-performance matching engine, AI prediction, and insurance mechanisms, providing users with a smooth and reliable trading experience.

For more information, please visit the official website https://www.mgbx.com and follow MGBX’s official Twitter @MGBX_EN for the latest updates.