Original - Odaily
Author - 0xAyA
The emergence of friend.tech (hereinafter referred to as FT) completely ignited the enthusiasm of the SocialFi track, but its project has not had many functional optimizations and changes since its birth, and its inconvenience in use has also been criticized. Competitors from other chains have also sprung up in the past few weeks, aiming to occupy a place in this new track that has not yet become the Red Ocean. What are the differences between these new projects and FT? What are the differences in their current development situations? Odaily organizes it as follows:
Stars Arena
TVL: $1.19 million
Earnings in 30 days: $406,443
Compared with FT, Stars Arena (hereinafter referred to as SA) has adjusted the proportion of handling fees: changing the original 5% host and 5% platform to 7% host, 2% platform and 1% referrer. At the same time, in terms of gameplay Made some tweaks and changes.
SA has been recognized as the most powerful competitor of FT for a long time before - with the personal support of Avalanche founder Professor Roll Emin Gün Sirer, and the lack of competitors in the same track except FT in the early days. The overflow of background and liquidity allowed SA to easily acquire a large number of users in the early stage and reap the dividends of track growth. However, SA later experienced a contract theft incident at a critical time point, and $3 million was stolen from the project. Although the hacker eventually returned most of the funds and the team strengthened the security of the contract, the best window period was lost - in During the project repair contract period, competing products such as Tomo completed overtaking SA in corners.
SA has lost the trust of users after repairing the contract, and the bugs that continue to appear are even more disturbing. In the end, the liquidation of large investors caused the project TVL to suddenly drop again after stabilizing, and buy new, not old This mentality has also caused a large number of users to be lost to other new projects. Generally speaking, SA has gradually lost its competitiveness in the track. If no major adjustments are made to the current situation, it will have to accept the outcome of continued blood loss.
Tomo
TVL: $1.58 million
Compared with FT, which only interacts on the web page, Tomo has launched an App for users to use, while further optimizing the interaction and UI, and launching a new way to play Vote - users can purchase Vote from users who have not yet joined Tomo. When a user signs in, the Vote will be automatically converted into a Key. If the user has not signed in after six months, the handling fee generated by the account will be equally divided among the players who purchased the Vote.
Tomo has absorbed a large number of users during the period when Stars Arena disappeared, and has now become the de facto number two on the track. Its growth momentum continues, and it also has strong endorsements: Ankr, Galxe, Linea The founders or official accounts of the project team immediately joined the platform to support. However, the excessive concentration of early profiteers also made Tomos subsequent growth appear more embarrassing. However, if no big mistakes are made, it can still be achieved within a period of time. To ensure its second position on the track, as for subsequent development, the project team will need to further develop new strategies in gameplay or operations.
New Bitcoin City
TVL: $1.87 million
New Bitcoin City (hereinafter referred to as NBC) has further optimized the group chat function, and its ecological functions are closer to QQ groups - users can send voices and pictures in the room, and play mini games with other users in the room. You can also send other peoples Keys as red envelopes. At the same time, NBC supports the migration of FT and SA social relationships, and there are restrictions on the sale of Keys on the contract side - users of (3, 3) cannot do so within 30 days after buying. Sell the other partys Key.
NBCs growth has been relatively stable in recent times. Project users have continued to pour in, and its team has maintained a rapid response to feedback. There have been no major incidents in the contract. However, compared to SA and Tomo, NBC has not yet experienced any major incidents. There are influential project parties or investment institutions to carry out the platform, and the endorsement may be slightly inferior to other platforms, but for now, the overall growth trend is still high and the TVL has surpassed Tomo, and there is a chance to compete with Tomo for the second place in the track. s position.
Cipher
TVL： 358,$205
Earnings in 30 days: $265,495
Cipher may be the least regular among these competitors - although it also benefited from the short-term departure of SA, TVL has not grown significantly after the outbreak and has entered a period of ecological calm. However, Cipher is also one of these projects. As one of the fastest to release the news of currency issuance, it still attracts many users to interact, but the tonality of the project itself may make it sluggish in development after the currency issuance.
Summarize
as@ChristianethAs mentioned, the future focus of Layer 2 must slowly switch from performance and narrative to actual ecological construction. It is an indisputable fact that a large number of “ghost towns” in Layer 1 have false market value and no real ecology and liquidity.
The emergence of projects such as FT also confirms the narrative change from a certain perspective - that is, the public chain has gradually shifted from a performance perspective to an application chain landing direction with ecological construction as the core. This collective outbreak on the SocialFi track is not so much Innovation is more like a preview, foretelling that more projects will create more gameplay through economic models and profit distribution, attracting more users and currency holders.
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