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ORANGE JUICE Completes $40 Million Funding Round, Grupo Salinas Founder Ricardo Salinas Serves as Cornerstone Investor

2026-07-16 17:38
According to Odaily, Bitcoin treasury startup ORANGE JUICE announced on July 15, 2026, that it has completed a $40 million funding round, with Grupo Salinas Founder and Chairman Ricardo Salinas serving as a cornerstone investor. Bitcoin investors including Jeff Booth and Lyn Alden also participated.



ORANGE JUICE plans to acquire small businesses with annual cash flows ranging from $1 million to $10 million, allocating a portion of retained earnings towards new acquisitions and Bitcoin purchases. The company stated it will rely primarily on operating cash flow for growth, using debt and equity issuance sparingly.



Ruben Zweiban will serve as Operating Partner overseeing daily operations. He previously worked as an investment banker at BofA Securities, an equity research analyst at JPMorgan Asset Management, and served as Chief Investment Officer for a multi-billion dollar private multi-family office. The company also plans to pursue a public listing in the future.