The People's Bank of China and seven other departments jointly issued the "Measures for the Management of Online Marketing of Financial Products," explicitly prohibiting online marketing of illegal financial activities such as virtual currency issuance and trading.
Odaily Planet Daily News: The People's Bank of China, the Ministry of Industry and Information Technology, the State Administration for Market Regulation, the National Financial Regulatory Administration, the China Securities Regulatory Commission, the China National Intellectual Property Administration, the Cyberspace Administration of China, and the State Administration of Foreign Exchange jointly issued the "Measures for the Management of Online Marketing of Financial Products," which will take effect on September 30, 2026. The measures clearly state that other organizations and individuals shall not engage in online marketing of financial products, except for financial institutions and legally authorized third-party internet platforms; No institution or individual may provide online marketing services or facilitate illegal financial activities, and it explicitly includes activities such as virtual currency issuance and trading, and illegal foreign exchange margin trading within the scope of illegal financial activities.
