Benchmark Optimistic About Strategy's Shift to STRC Financing Model, Sets $705 Price Target

Odaily News Benchmark analysts recently reaffirmed their "Buy" rating on Strategy (formerly MicroStrategy) and set a price target of $705, representing an upside potential of approximately 430% compared to the current stock price of around $130. The analysts believe the company's strategic shift towards the STRC preferred stock financing model is expected to become the core driver for accelerating the growth of its Bitcoin reserves.

At the Strategy World 2026 conference, the company's Executive Chairman Michael Saylor stated that the company will shift its strategy from encouraging enterprises to include Bitcoin on their balance sheets to focusing on promoting STRC perpetual preferred stock as the primary financing tool for future Bitcoin purchases.

Benchmark analysts pointed out that STRC will become the "primary engine" for Strategy's Bitcoin accumulation and is expected to accelerate the growth rate of the company's Bitcoin holdings per share.

The price of STRC fell to around $90 earlier this month but has since recovered to near its $100 par value level. This preferred stock product offers an annualized yield of approximately 11%, pays dividends monthly, and holds priority over common shareholders in the dividend distribution order.