According to The Fintech Times, Paris-based asset management company Melanion Capital announced the launch of a new strategy, planning to raise 50 million euros, all of which will be used to allocate Bitcoin as the company's own reserve assets.

The company stated that this move aims to launch Europe's first regulated private Bitcoin reserve model and provide a proof-of-concept for other private companies to follow. Unlike passive holdings, Melanion Capital plans to actively manage Bitcoin through methods such as fund optimization to improve performance, aiming to transform Bitcoin from a defensive investment into a source of assets that actively outperform the market.

Melanion Capital launched Europe's first UCITS-compliant Bitcoin-themed ETF in 2021.