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Fashion brand Diesel partners with DressX to launch avatar digital clothing in Meta Avatars Store
2023-09-14 09:52:42
Odaily News Fashion brand Diesel has reached a cooperation with Web3 fashion technology company DressX to launch exclusive avatar digital clothing on Meta Avatars Store. Featuring 10 signature Diesel looks, the collection echoes the brand’s in-store offerings, and buyers will be able to dress their avatar in the brand’s signature denim jackets, jeans and sneakers, while also showing up on Instagram, Facebook, Messenger and show off your looks on Quest VR. It is reported that the first batch of five styles will be released today (September 14), and the second batch will be launched later this year. (Decrypt) In March this year, it was reported that DressX completed a $15 million Series A financing, led by Greenfield, with participation from Slow Ventures, The Artemis Fund, Red Dao and Warner Music.