回歸X第3天,羅永浩已放飛真我
- 核心觀點:羅永浩回歸X平台後,因對BSC鏈上出現的同名Meme幣進行「維權」喊話,反而引發該代幣價格暴漲,凸顯了Meme幣市場「黑紅也是紅」的注意力經濟特性,以及去中心化鏈上生態與中心化交易所管理之間的張力。
- 關鍵要素:
- 羅永浩於5月13日找回X帳號(@luoyonghao)並重啟,聲稱因海外業務需要,3天內發布超110條內容,粉絲數漲至25萬。
- 5月15日,羅永浩公開喊話幣安創始人CZ,要求下架所有以「羅永浩」命名的Meme幣,認為這是消費其影響力的「詐騙」行為。
- 喊話後,BSC鏈上「羅永浩」同名Meme幣市值瞬間暴漲至約300萬美元,隨後回落至50萬美元以下,驗證了「負面曝光也是流量」的市場邏輯。
- 幣安與OKX響應羅永浩要求,在其平台搜索和錢包界面中屏蔽「羅永浩」關鍵詞及相關頭像,但無法阻止鏈上原生的去中心化交易。
- CZ僅以表情符號「😂」回應羅永浩的喊話,未對後續如何合法下架代幣的追問作進一步解釋。
- 羅永浩曾於2018年拒絕孫宇晨年薪100萬的代言邀請,並自述當年若發ICO「割韭菜」可輕鬆獲利,但選擇拒絕。
Original by Odaily(@OdailyChina)
Author|Golem(@web3_golem)
This week, two things on X (formerly Twitter) have drawn the most attention and discussion among Chinese netizens: one is Trump's visit to China, and the other is the return of Luo Yonghao to X. Luo is a pioneering KOL of the Chinese internet, founder of Smartisan Technology, and the protagonist of the "Zhen Huan Chuan" (a story about debt repayment).

Luo Yonghao's first post upon returning to X on May 13
The account (X: @luoyonghao) was created by Luo Yonghao in April 2009 but was abandoned after he forgot the password. According to Odaily, the old account was revived because Luo Yonghao managed to recover the password.
Opening his mouth to spray in the "cesspool," it's probably him
After recovering his account, Luo Yonghao began high-intensity internet surfing. As of May 16, within three days, Luo Yonghao had posted over 110 posts/replies. On X, Luo stated that his return was due to the overseas business needs of his company and that he had legally applied for a VPN for work. He also posted the three most recent episodes of his video podcast "Luo Yonghao's Crossroads," featuring interviews with Cai Kangyong, Li Xiang, and TIM (from FilmStorm).
However, "serious work content" accounts for less than 3% of Luo's new posts. The vast majority involves Luo letting loose, with topics spanning genetics, gender, and the crypto circle, primarily in replies to netizens.
X's management of user speech is not strict. Thanks to this, Luo's characteristic of "speaking directly and fighting back against disrespect" has been fully unleashed. Facing offense from netizens, he retaliates in kind, as shown below...

These highly "human-like" and aggressive contents instantly boosted Luo Yonghao's account popularity. Many netizens explicitly stated, "I just like watching Old Luo scold people." As of May 16, his account had gained 250,000 followers in three days.
However, since Luo considers the atmosphere of simplified Chinese X to be a "quasi-cesspool," why choose to swim in it? Was he expelled from other platforms, has unspoken difficulties, is it to warm up for new overseas business, or is it merely a tactic to grow an account? Only he can answer that.
Among the 100+ posts, the most dramatic and consequential was on May 15, when Luo Yonghao posted on X, calling out Binance founder CZ, demanding the removal of all "Luo Yonghao" namesake Meme coins.
"Rights Protection" Leads to "Absurd" Surge; Old Luo Doesn't Get and Doesn't Want to Get the Crypto Circle
In the crypto circle, most Meme coins are purely attention-driven speculation tools. Over time, a typical industrial gameplay has formed: whether it's political news, entertainment dynamics, tech progress, or social hotspots, as long as it captures public attention, the "coin issuing group" will instantly launch related Meme coins on-chain, and speculators rush in to trade, competing on who can "run faster."
The return of one of the most famous Chinese internet KOLs to X perfectly fits the "attention economy." Almost simultaneously, a flood of namesake Memes appeared on the BSC chain (Odaily note: the Binance-affiliated public chain). To insiders, this is nothing unusual. But who is Luo Yonghao? How could he tolerate people consuming his influence for "scams"?
So, at 8:30 PM on May 15, following a netizen's suggestion, Luo Yonghao posted on X, calling out Binance founder CZ to delist all "Luo Yonghao" namesake Meme coins from the Binance wallet.

Luo Yonghao calls on CZ to delist "Luo Yonghao" virtual currencies
Luo Yonghao clearly hasn't kept up with the "modern crypto circle's" speculation logic. For Meme players, "Don't be afraid of being cursed, be afraid of being ignored." Being controversial is still being famous. Consequently, at almost the same moment, the market cap of a Meme coin named "Luo Yonghao" on the BSC chain skyrocketed to over $1 million, peaking at $3 million, before falling back below $500,000.
Seeing the token rise even after he clarified, Luo Yonghao bluntly remarked, "Silly leeks deserve it," and labeled the crypto circle as a "psychiatric circle."
The comment, "A wallet is still an exchange of Binance," revealed another knowledge gap for Luo: asking the "spiritual head" of the Binance wallet to delist a decentralized on-chain token – how exactly would that work?
On-chain rules are immutable; Binance is adaptable. Unable to erase the coin, they could front-end block it.
After Luo's callout, Binance responded within 30 minutes by blocking "Luo Yonghao" in their platform's search system. Users could no longer find related Meme coins using those three characters. Even if a user directly entered the Meme contract, the token name would be replaced by "***". Luo then reposted Odaily's tweet, asking Binance to also block his avatar.

Luo Yonghao reposts Odaily tweet, asking Binance to also block his avatar
Subsequently, another major exchange, OKX, also blocked the "Luo Yonghao" namesake Meme coin and avatar on its wallet interface. Of course, users can still trade related Meme coins through native on-chain tools like GMGN.
Binance handled all this silently, without an announcement or explanation. Some players believe that platforms like Binance acted without due consideration for the on-chain community. Celebrity coins have existed in the crypto circle for a long time, and there was no attempt to vilify Luo Yonghao personally. Does blocking the "Luo Yonghao" namesake Meme coin mean that any similar coin can be hidden by the namesake at any time?
In response to Luo Yonghao's public callout, CZ merely replied with an emoji, "😂". Luo Yonghao asked again how to reasonably request an exchange to delist a token, but CZ didn't reply.

Luo Yonghao asks CZ for the proper way to apply for token delisting
This was not Luo Yonghao's first interaction with the crypto circle. Back in 2018, Justin Sun offered Luo an annual salary of 1 million yuan to be the entrepreneurial spirit spokesperson for TRON, which Luo refused.
On May 15, a netizen again suggested that Luo join the crypto circle. Luo responded that if he were shameless, he would have done an ICO in 2018 to "harvest leeks" and bought a small island to retire on. He said many scammers were willing to give him coins back then, but he refused them all.

Luo Yonghao said in 2019 that he would also issue a coin
Not issuing coins doesn't mean not trading them. He once invested 1 million yuan in BTC in 2018, making a huge profit of 30 million yuan, but still advised his employees to focus on work and not trade coins...

Cherish Luo Yonghao
Now, some still suspect the account is fake, looking for various timeline inconsistencies. For example, some netizens noted that Luo was streaming on the evening of May 15, but his X account was still posting, leading them to conclude the account was fake. Luo then retorted, "Stupid and clumsy." Regardless of the account's authenticity, its personality traits at least match...

Netizens' reluctance to believe the account is real might also stem from their disbelief that, in this sensitive era where "everything must be politically correct," a public figure like Luo could maintain such a strong "human touch." Too many public figures isolate themselves for self-preservation, relying on teams to manage their accounts and avoid external harm. After all, not everyone can withstand the torrents of the online public opinion environment.
Luo Yonghao is real, real to the point of being reckless. Last year's Xibei incident started when he ate a meal at Xibei, expressed his personal opinion that it was expensive pre-made food that wasn't good, and the situation escalated out of control.
After returning to X, Luo's posts seem less restrained and polished, often engaging in direct, crude, and aggressive comment-section brawls with haters over trivial opinions.
But think about it, in this era of rampant "AI slop" and everyone trying to protect themselves, people are smarter, yet also more "robotic."
Under Luo Yonghao's X account, there is a long post exceeding 20,000 words. It's a dialogue with AI about Brain-Computer Interfaces (BCI), the future of humanity, and high/low-dimensional intelligence. What struck me most was a discussion about love. Luo called his musings the "whining" of a low-level life form. But the AI replied: It is precisely this low-level, irrational whining that constitutes the uniqueness of humans as carbon-based beings.
In my view, Luo Yonghao can at least inject a bit more authenticity into today's internet. So, I hope he will protect this uniquely human "low-level whining" at all costs.


