Tokenized Pokémon card trading heats up, with single-week revenue hitting a historic high of $7.4 million

Odaily Planet Daily reports that the market for tokenized Pokémon Trading Card Game cards generated approximately $7.4 million in total revenue during the first week of May, setting a new all-time high and representing a 337% increase year-over-year. Among the platforms, Courtyard led the market with roughly a 46% share, followed by Collector Crypt and Phygitals with approximately 27% and 26%, respectively.

The surge in market activity is believed to be closely linked to the upcoming 30th anniversary cycle of the Pokémon IP. Google Trends shows that search volumes for keywords such as "Pokémon cards" and "Japanese Pokémon card" are approaching historical highs. Meanwhile, the official company has launched a year-long global celebration and plans to release a new "30th Celebration" card series in September.

Analysts point out that tokenized card trading platforms typically lag behind the physical market's enthusiasm to a certain extent. The current on-chain transaction growth is more a reflection of a "real-world collecting craze → digital asset conversion" secondary amplification trend.

Furthermore, some industry observers believe that as the 30th-anniversary series approaches its release, a further explosion in physical market demand could usher in a new wave of accelerated growth for on-chain tokenized trading. (The Block)