Under the bear market, the Ethereum decentralized domain name ENS continued to grow rapidly. In July, the number of independent addresses exceeded 500,000, and the number of newly registered ENS domain names was 378,442, surpassing the previous record (365,652) set in May and hitting a record high.
Similar to the fact that every public chain has laid out NFT tracks, other public chains are gradually launching their own domain name services, so what is the current status of development? PANews sorted out and found that public chains including Solana, Avalanche, Cronos, Polkadot, Tezos, Flow, and Evmos all have domain name agreements, and most of them will go online this year. At the same time, some domain name protocols focus on multi-chain development, including Unstoppable Domains, .bit, TrustDomains, etc. From the perspective of comprehensive transaction volume and registration volume, Unstoppable Domains and Solana chain domain name protocols perform best, but the overall gap with ENS larger.

Bonfida
In addition to providing decentralized domain name services for Solana ecological users,BonfidaIt is also the flagship front-end of the Serum decentralized trading protocol, and Bonfida also provides programmatic trading robots, Serum API, etc. Different from the ENS renewal model, Bonfida adopts a one-time charging model, that is, the domain name will belong to the user permanently after purchase. The current charging standards for different characters are (paid with the platform token FIDA):

andYawww、Hyperspace、Magic Eden、Digital Eyes、Solanart、Alpha Art、Solsea、FTX NFTs、Holaplex、ArtemisandBurnt Finance. As of July 28, the total transaction volume of Solana domain names is about 3.9 million US dollars, the total number of domain names is about 180,000, of which about 130,000 are active domain names, and the number of wallet addresses with only one domain name is about 50,000.

Avvy Domains
Avvy DomainsIt is the decentralized domain name protocol of the Avalanche ecosystem, which will be officially launched at the end of May 2022 and will support the entire Avalanche ecosystem including its subnets. Like ENS, the registration fee for Avvy Domains is calculated based on the length and number of years of the characters. The registration fee for a 3-character domain name is $640/year, 4 characters is $160/year, and 5 characters and above is $5/year. The total number of registrations is about 8600.
andNFTrade、JoepegsandKalaoThree NFT trading platforms conduct transactions, and their transactions are mainly concentrated on the Joepegs platform. As of July 28, the total trading volume of Avvy Domains was about 20.85 AVAX, about $480 (calculated at $23 for AVAX), of which Joepegs and Kalao platforms accounted for about 86% and 14% respectively. In addition, the floor price of Avvy Domains on Joepegs is about $12, and the floor price on the Kalao platform is about $8.

Cronos Name Service
Cronos Name Service(CNS)It is a decentralized domain name protocol on the Cronos network, which was officially launched on April 28. The Cronos network was established by the cryptocurrency exchange Crypto.com. Like most domain name agreements, CNS also adopts a renewal model. Taking one year as an example, the registration fee for a 3-character domain name is US$420, for a 4-character domain name is US$170, and for a domain name with 5 characters or more is US$15.
As of July 28, the total number of CNS registrations was 4,350, of which 5-character domain names accounted for about 96%, and 4-character domain names accounted for about 2.6%. Compared with the initial stage of the launch, the number of new domain name registrations has dropped significantly. According to Cronos ecological largest NFT trading platformEbisusBayAccording to the data, the total transaction volume of CNS is about 7000 CRO, which is about 910 US dollars (calculated based on CRO of 0.13 US dollars), and its floor price is about 6 US dollars.

Polkadot Name System
Polkadot Name System(PNS)It is a decentralized domain name protocol in the Polkadot ecosystem. It was officially launched on April 26. At present, it mainly focuses on 8-10 character domain name services, and its 8-character domain name registration has been opened on July 14. It is understood that PNS will integrate multi-chain addresses and assets in the future, and support the authentication of Web2 platforms such as Twitter and Github and the domain name resolution of NFT assets.
Like ENS, PNS also uses a renewal model. For a 1-year domain name, the total cost is about $25, which includes a registration fee of $20 and an annual fee of $5. Currently, PNS only supports MetaMask wallets, and users need to use the public chain token GLMR of the Polkadot smart contract parallel chain Moonbeam to pay. As of July 28, the number of PNS registrations was about 10,361, and the proportion of the top 100 wallet addresses was about 46%, among which the addresses with the largest holdings accounted for about 26% of the total.

Tezos Domains
Ttezos DomainsIt is a decentralized domain name protocol in the Tezos ecosystem. Its charging model is similar to that of ENS. The annual registration fee for a 3-character domain name is 100 XTZ, 4 characters is 25 XTZ, and 5 characters and above is 1 XTZ. There will be a week-long auction.
As of July 28, the total number of registered Tezos Domains is about 96,000. According to the largest NFT trading market in the Tezos ecosystemobjkt.comAccording to the data, the number of independent wallet addresses is close to 57,000, and its total transaction volume is about 1,500 XTZ, which is about 3,600 US dollars (calculated as XTZ is 1.6 US dollars), and the floor price is 1 XTZ.
FlownsDomain
FlownsIt is a decentralized domain name protocol focusing on the NFT public chain Flow. It opened the registration of 4-character domain names on July 5. At present, the registration service for 3-character domain names has not yet opened. The annual registration fee for 4-character domain names is about 29.6 FLOW, 5 characters And above is 0.32 FLOW.
As of July 28, according to Flowns official website data, the total number of registered domain names is about 43,000, and the total revenue of the treasury is about 11,000 FLOW, which is about 20,000 US dollars (calculated as FLOW is 1.8 US dollars).Mynft、Matrix MarketWait for the NFT trading platform to trade the Flowns domain name.
Cosmos
Cosmos ecological EVM compatible chain Evmos domain name serviceEvmos Name Service(ENS)It was officially launched on June 24, using a charging model similar to ENS. Taking one year as an example, the current registration fee for a 3-character domain name is about 16 EVMOS, 4 characters are about 11 EVMOS, and 5 characters and above are about 6.3 EVMOS.
Domain name service on the Cosmos ecological smart contract chain Juno Network(de)NS, the current registration fee for 2-4 characters is 8 JUNOs, and the registration fee for 5 characters and above is 5 JUNOs. (de)NS is the same as Solana domain name, and it is also a permanent domain name, that is, after a one-time payment, the domain name will always belong to user.
In addition to the above-mentioned public chains, other public chains have also been deployed here, such as the launch of AlgorandNFDomains、Dfinity launchedIC Naming,as well asTelos Name Service,as well asTerra Name ServiceIt is about to migrate to Terra 2.0, etc. Since the mechanism of the domain name protocol is similar, and most of the popularity has not yet started, it will not be repeated here.
Behind the public chains launching their own decentralized domain name protocols, there are also public chains positioned in the decentralized domain name systemHandshake, and some multi-chain decentralized domain name protocols dedicated to solving the problem of fragmentation of the public chain domain name protocols, includingUnstoppable Domains、.bit、TrustDomains、Nomspace、Space IDAmong them, Unstoppable Domains performed the best. As of July 28, its total domain name registration volume was about 1.9 million, and its total transaction volume was about 2.1 million US dollars according to OpenSea data.
In addition, .bit has evolved from a pure domain name protocol to a decentralized identity (DID) product. Since the decentralized domain name supports association with any data type, such as wallet address, personal profile information, etc., it can provide users with different services through different applications, and the close combination with the wallet address can also be used as an identity in the Web3 world. Building DID products directly and gradually evolving to DID through decentralized domain names may achieve better results.

Compared with the popularity of ENS, the popularity of other public chain domain names has not yet risen. Whether it is the transaction volume or the number of registered users, there is often a big gap with ENS. In addition to being related to the development of the public chain ecology itself, it is also related to other domain names. It is related to the relatively short online time of the domain name agreement. With ENS igniting domain name services and the gradual enrichment of the public chain ecology, it is worth continuing to pay attention to whether the domain name services of other public chains and multi-chain domain name protocols will also usher in a wave in the future.


