Original compilation: Captain Hiro
Original compilation: Captain Hiro
As Web3 started to gain mainstream attention, a whole new category emerged: Web3 Social.
Humans are tribal creatures. Communication and a sense of belonging have long been ingrained in our DNA. Web3 social fills the same human void as Web2 social: connection.
So, what exactly is Web3 social? It is a new open social model, which is user-centric rather than platform-centric.
In Web3 Social, users own their identities, data, and content they create for applications and protocols. Web3 Social is a springboard to enter the world of DAO (Decentralized Autonomous Organization), platform-free social network. Of course, Web3 is a new era of social media where users own the network and protocols and create positive externalities for non-users.
Web3 social products leverage native Web3 value propositions such as user ownership to empower users, while leveraging familiar Web2 social patterns to create recognizable user experiences.
Leverage open data
Humans are aggregating identities into their wallets. They have social club memberships in their wallets, NFTs that reflect their personalities, and even events or moments they’ve been a part of.
The trajectories of these data travel with the user, and they are also public. Application developers leverage this data to build social graphs and reputation systems, forming a connected organization for Web3 social applications.
Social Graph: A graph of connections between users
Web2:Users hand over ownership of their data to the centralized network
Web3:Users travel with their data, social platforms access on-chain data to connect users
Reputation Systems: How Platforms and Networks Divide Attention
Web2:Gaining "fans" and "likes" is a feedback loop that incentivizes content producers to continue contributing to the network
Web3:Social networks build reputation systems to account for public data based on social media likes/comments, investment patterns, and/or governance of engagement protocols
collective ownership
collective ownership
Social DAOs:
Social DAOs:Users form communities based on shared values and interests. Social DAOs enable the community to coordinate for the completion of tasks, define roles, and incentivize contributors. One use case for a social DAO could be creators/fan clubs who co-create content and collectively grow brand value.
Invest in DAOs:Users truly own their assets in Web3. DAOs allow groups of friends/strangers to own anything. By investing and sharing ownership, users play an active role in the growth of the products and communities they own. The community coordinates the group action, and the community emerges from the group action.
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The social scene of Web3
exist
existMetalink, users connect in verified chat, check floor prices, and (soon) trade NFTs all in one place. Metalink is combining various Web3, social, chat and NFT related functions into one application.
by usingContext, users can see what's happening on Web3. They can see and follow friends' wallets, see what NFTs they're minting and buying, curate NFTs to share their aesthetic, and help their favorite creators reach more people.
ShowtimeAn open social graph is being built with NFT. They help collectors showcase NFTs and discover creators on the rise. Ultimately, every piece of content will be an NFT, with Showtime aiming to be its primary social media interface.
PrysmHelp investors connect, form teams and invest together. They combine the familiar Web2 social experience with the easiest way to launch, manage and flexible NFT investment DAO.
.eth LeaderboardShows the top 200 users followed on Twitter who also have the ENS name. This allows those active in the Web3 community, as well as those just starting out, to learn about the leaders shaping the development of the industry.
Eth.xyzis a generic short link to your Web3 username, available for all .eth names. On Eth.xyz, you can view public ENS profiles and NFT collections for any .eth name on a secure .xyz URL.
Islands.xyzA passport to the metaverse is being built for you. They help creators build their own NFT communities, thereby enabling communities of all sizes to manage digital assets and pay for projects and people globally.
PartyBidEnables users to pool capital and bid on NFTs. They focus on a core principle of allowing strangers on the internet to acquire expensive assets while experimenting with different formats to host successful meetups such as token thresholds, creator fees, and private parties.
Another example isKoop, a platform that allows users to collectively own NFTs and projects, as well as generate social reputation by becoming investors, contributors and/or collaborators.
MycoHelp the community grow into a thriving ecosystem with novel social areas and strong ownership rewards. They are helping a new generation of social clubs launch their foundations for long-term sustainability.
MirrorCrowdfunding capabilities enable capital to be formed early and back an ambitious mission. Examples of successful Mirror crowdsales launching new projects and new collective ownership rewards include BLVKHVND, KrauseHouse, and even PartyDAO.
Protocol: A protocol anyone/any DAO can use, smart contract building blocks
CyberConnectis a decentralized social graph protocol built with IPFS and Ceramic. It creates a data standard, storage infrastructure, and recommendation indexing system for social connections, and it also provides a common data layer for next-generation dApps (decentralized applications) to create their own context-specific social functions .
MemTools are being built for the social layer of Web3. Users have their graph of friends on Mem, they can explore the blockchain, and earn money by sharing knowledge.
Syndicate DAOInvesting is being democratized through investment protocols and social networks, changing the way the world creates value. Their first product allows anyone to start an investment club on Ethereum at a very low cost, leading to an investment DAO.
Gnosis Safeis the leading tool for the collective management of digital assets on Ethereum. It is a smart contract wallet that supports ETH, ERC20 (tokens) and ERC721 (collectibles, such as NFT).
Juiceboxis a community fundraising tool. It allows you to fund your project while giving ownership to your community by minting NFTs, and combines with primitive-like Gnosis to unlock capital formation and coordination at scale. This combination is based on prolific cultural moments like ConstitutionDAO.
Public goods: decentralized models, storage, user-owned identities
Web3One of the building blocks of social is ENS (Ethereum Naming Service): the user's Web3 username. This is the most widely integrated blockchain naming standard. Normal social network wallets are difficult to connect with 0x addresses, so ENS makes wallets more user-friendly, and it is the core of Web3 social networking.
CeramicIt is a decentralized, permissionless data flow network. Users store information streams and files on the decentralized network.
IDXis a new decentralized identity standard for connecting your digital identities, built on Ceramic. By putting users in control of data discovery, sharing, and permissions, IDX is helping to realize the vision of a user-centric web.
ecosystem growth
Other projects are catalyzing the growth of the broader Web3 social network.
Seed ClubIt is an incubator for Web3 community and DAO. They provide mentorship, thought leadership, and programming to help communities bring their future value of collaboration, creativity, and connection to the present, and transform their social capital into digital assets.
Forefrontis a social token community with the sole purpose of helping the tokenization community flourish and eventually become the leading insight and development platform for the entire social token community.


