Analysis of whether the price of digital real estate in the Metaverse will surpass Beijing, Shanghai and Guangzhou one day
Original title: "Will the price of digital real estate in the metaverse surpass Beijing, Shanghai and Guangzhou one day?" ", by Bob
Recently, a post-95 couple in Shanghai bought a set of digital real estate as a wedding room for their wedding. This happened at the venue of the 2021 Taobao Creation Festival held in Shanghai from July 19th to 25th.
The 310 sets of digital real estate NFTs issued by the artist Huang Heshan were sold out within two days, with a total price of more than 360,000 yuan. And at the Taobao Creation Festival, which lasted for a week, among the more than 100,000 live audiences who intend to buy "houses", they can only "watch" and act as "atmosphere groups".
Although digital real estate is popular, many people still think that it is unacceptable that virtual real estate can be sold for tens of thousands or even tens of thousands of yuan for a single picture, and it is "outrageous" to use it as a wedding room. Many people are puzzled, what is the "digital luxury house" bought for 10,000 yuan? What are these young people thinking?
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01 "Developer and Designer" of Bubal Garden
When it comes to buying a house, many people will choose a well-known real estate developer brand to ensure the quality of the real estate. For many young people, the first encounter with "Tu Lifu", the developer of "Bubal Garden Community", was at the booth of the Taobao Creation Festival. This is a creative carnival of hundreds of thousands of spectators and businessmen, a grand event that pays tribute to the creativity of Chinese young people.
Such a detail was revealed in the poster of the Taobao Creation Festival: "Purchase a six-star mansion for 10,000 yuan, real estate transactions on site at the Taobao Creation Festival." Does the Creation Festival still sell houses? What kind of luxury house sells for only 10,000 yuan?
Many people have already lined up in front of this super eye-catching booth of "Tu Li Fu Real Estate Company". The first thing that catches the eye is the "Rooftop Sales Office", as well as the standard "Tuli City" panoramic sand table of the sales office and the real estate exterior design drawing called Wild Design on the surrounding three walls.
This middle-aged real estate owner wearing a yellow vest, bald, and beer belly is Mr. "Tu Lifu", the developer of the real estate in the Bubal Garden Community. " digital real estate.
On one side of the booth are the real estate certificate samples and the purchase process of "Parallel World Tulifu Real Estate Company", looking at the signs of "Rooftop Sales Office", "Eight Days Chain Hotel", "Various Foot Therapy" and so on. Many people were amused by the real estate design that reveals a "wild" atmosphere in the streets and alleys of real life.
Perhaps this will be the first time that the audience of the exhibition has seen such a strange "sales office" in their lives. In real life, real real estate has always been put on the Internet to make digital promotional videos and other digital displays of real real estate. , but the "virtual real estate" here brought the physical sand table and design drawings to the real world to set up a "sales office".
Curious audiences couldn't wait to enter the "Official Website of Bubal Garden Community Project" through the QR code on the digital real estate certificate on display to learn more.
In fact, "Tulifu" is a virtual character designed by Huang Heshan, a wild designer. The virtual real estate design of the Tulifu series has been widely spread on the Internet. The designer Huang Heshan himself calls himself a contractor invited by Mr. Tulifu , to help Mr. Tu Lifu in the design of real estate projects.
The original intention of Huang Heshan to design such a virtual real estate project is to relieve young people’s anxiety about buying a house in reality, and to provide everyone with a home in this fictional world, so that everyone no longer feels bald about buying a house.
"Real estate in parallel worlds", the "parallel world" in it is actually the recently popular concept "Metaverse", which can be understood simply and straightforwardly as: the mapping of the real world.
At present, technology giants all over the world, such as Tencent, Ali, Facebook, etc., are laying out the metaverse, believing that the metaverse is the next generation of the Internet. It has to be said that this is indeed a very avant-garde idea.
In recent years, NFT artworks (encrypted digital artworks) have become popular. For example, the Alipay payment code skin NFT has a price of 1.5 million yuan on Xianyu; There are too many similar examples such as the sky-high price of 69 million US dollars. The "Bubal Garden Community" located in "Tu Li City" is an "NFT digital encrypted real estate" supported by Taobao Creation Festival, public chain platform NEAR, and Dapp development team Web3games.
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02 The "construction unit" of Bubal Garden
Just as many people wonder, similar to these digital real estate and digital artworks, are artists willing to pay for it after they post a picture?
Certainly not, because many people still have doubts about the Internet itself. After buying digital artwork, not only the Internet pictures can be copied at will, but the attribution cannot be determined. If the project or third-party hosting platform encounters a server outage , data loss due to hacker attacks, and tampering of real estate purchase records, etc., does it mean that the digital real estate is likely to no longer belong to you?
At this time, I have to mention the "construction unit" of Bubal Garden, which is NEAR, which is supported by this technology, and is a well-known underlying public chain platform in the blockchain industry. The Bubal Garden real estate works created by the artist Huang Heshan have been made into NFT digital encrypted assets issued on the NEAR blockchain. Blockchain just perfectly solves the problems mentioned above.
I believe that many people are still unfamiliar with NEAR and emerging blockchain applications. In fact, many details can already be seen in the digital real estate project of Bubal Garden Community. Let’s experience it first: when we buy NFT digital When real estate or NFT digital items are received as gifts, we receive a QR code for NFT digital assets from the developer, and we can enter the collection process after scanning the code.
The collection process only needs three steps:
1. Create a wallet (enter a username)
2. Select the account protection method (four options including mnemonic phrase, hardware wallet, E-Mail, and SMS)
3. Receive NFT assets
"Unexpectedly, the blockchain is so simple without realizing it." Many people have completed the collection of the first NFT asset in their lives so conveniently and quickly.
Successfully received a "Tuli City Small Market Stall Parasol"
Then, after logging in to the account on the official website of "Not Bald Garden", we can see the details of this NFT asset in the account. The left side of the NFT asset details page is the design of the asset, and the right side is the description and unique number of the NFT asset.
Among them, the display of the NEAR NFT issuance address and the NEAR NFT collection transaction means that anyone can view the relevant record information on the NEAR blockchain through the blockchain browser; the owner information records the NFT assets that have just been received The account ID, which is the account name of the owner of the current NFT;
In addition, the NFT information page also records the creator's information, which can ensure that this NFT artwork is created by the artist, and is used to support the traceability and confirmation of the intellectual property rights of ideas and designs.
The transaction is automatically invoked and executed through a smart contract and recorded on the NEAR blockchain. It is irreversible, tamper-proof, and the record is permanently saved, and it is witnessed by all NEAR nodes and community users. In other words, this parasol NFT numbered T0410 will always belong to the account holder, unless the holder sells it himself or gives it to others.
To put it simply, in order to ensure the uniqueness and non-reproducibility of digital real estate (works created by designers), here are the characteristics of openness, transparency, non-tampering, traceability, transaction record security and other guarantees brought about by the application of blockchain technology. .
NFT, the full name of "Non-Fungible Token" is a non-homogeneous token. Each NFT is a unique token that can be used to map any item and record its various attributes including owner, transaction time, issuer, etc., so that these records can also be anti-counterfeiting and tamper-proof, ensuring the rights and interests of holders At the same time, the scarcity of the collection is guaranteed. This is one of the main reasons why people are willing to pay for NFT digital real estate and NFT artwork on the blockchain.
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03 The "owner" of Bubal Garden
Like most real estate projects, the real estate of Bubal Garden has been designed and the property rights are protected by blockchain technology. These NFT assets have also been truly transferred from the creators to the "owners". From then on, how to use the real estate, how to manage the community, whether to renovate, etc., are the "owners" who have the final say.
No, the owners have already established an owner group on WeChat, and they have their own community in this virtual community of the Yuan Universe. The owners are already busy in the group thinking about the virtual life of the Yuan Universe in the future...
"It's all gone, it's too late!" Many owners in the owner group expressed that they were too late.
In the community group, the owners started various topics. It is visually estimated that Huang Heshan has started to take on multiple roles. Now he has taken over the post of "property housekeeper" and started to help the owners solve various problems after moving in. The chief designer entrusted by Tuli Real Estate is also the person who knows the community best. Before the owners find a new property management company, Huang Heshan should be concurrently in charge.
The owners have brought their "talents" to apply for various positions in the property management of the community, and some veterans have already begun to inquire about "low-cost housing"...
Isn't this the hottest Play to earn in the Metaverse?
There are many benefits of the blockchain, and everyone probably knows some of them. In fact, in the early stage of the development of the blockchain, due to some obstacles in the past, such as poor scalability, low performance, and high barriers to user operations, we have not seen it yet. Large-scale applications of blockchain.
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04 NEAR The bridge between the Internet and blockchain
Making blockchain applications as smooth as Internet applications is the charm of NEAR, known as the "bridge between the Internet and blockchain".
NEAR is bringing consumer Internet-level blockchain solutions to application projects such as "Buying Garden Digital Real Estate" that require blockchain-related capabilities and support the smooth operation of a large number of users:
1. For users: user experience comparable to traditional Internet applications, low threshold
In the previous experience process, we can see that NEAR provides a simple and readable account name, such as wolegqu.near, anyone can send and receive encrypted assets through this account name.
The rich security protection options in the receiving process can choose E-Mail and SMS consistent with the operation habits of traditional Internet applications.
Among them, the first two kinds of "mnemonic words and hardware wallets" belong to the operation of encrypted assets, which belong to the decentralized non-custodial way to manage your wallet. The mnemonic words are equivalent to setting a long string of passwords, and the hardware wallet is equivalent to using a U-shield to store your private key.
The mnemonic or the hardware wallet will be the only proof of ownership of the account being registered. The NEAR wallet will not store this information, and it will be completely handed over to the registrant. Therefore, it needs to be kept properly and cannot be retrieved once it is lost.
The latter two "E-Mail and SMS" are similar to the operation experience of the traditional Internet, so that users who do not understand the operation of encrypted assets can also use it directly, and directly use the user's email and SMS verification code to back up the private key, and Log in to the wallet.
And the server of NEAR wallet will not store the user's private key, it is not a managed wallet. NEAR's wallet encourages users to use email and SMS verification codes to back up when their assets are relatively small at the initial stage. After they are familiar with the blockchain, they can switch to a backup method with a higher level of security.
Graded security options greatly lower the barrier to entry. Throughout the process, users do not need to understand the details of any complex blockchain concepts. At the same time, users may also flexibly customize account permissions on demand under different scenarios and habits, and obtain functional experience similar to WeChat Wallet and Alipay's small-amount automatic confirmation payment.
2. For developers: high performance, low cost, and rapid deployment
The reason why we experienced the exceptional smoothness of receiving NFT assets from "Not Bald Garden" is mainly due to NEAR's innovative sharding technology solution.
It can provide the ability to expand to millions of nodes and process billions of transactions while ensuring the security of decentralization, and the handling fee generated by the operation is almost negligible, so most application development The operator can usually directly pay the blockchain transaction fee for the user, so there is no need to stop frequently to pay the fee during the user operation process.
"Near is doing very well, which makes me anxious", NEAR is recognized as the strongest competitor of Ethereum 2.0, and Vitalik, the founder of the industry's number one public blockchain Ethereum, once commented on NEAR.
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05 Postscript
"Facebook will transform into a metaverse company in the future", Facebook founder Zuckerberg recently expressed his views on the company's future direction. Last year, Tencent Ma Huateng said that the future belongs to the "full truth Internet", that is, the "metaverse" under the integration of online and offline, and the integration of entities and electronics.
I believe that in the near future, people's social interaction, study and work will all be moved to the Metaverse. The Metaverse provides an excellent application scenario for the blockchain, and the blockchain brings an indispensable guarantee for the Metaverse.
"If you give me bitcoin, I won't take it." This is the decisive answer of a famous economist Lang Xianping in 2014 when he answered someone's question "Do you want to send you 100 bitcoins?" As we all know, the unexpected happened...
For those friends who always think that Internet digital assets are "empty", "you give it to me, I won't take it", maybe you were right before the birth of the blockchain, but I hope they don't wait until everyone around them When I started to work, go shopping, go on blind dates in the Metaverse, and even primary school students began to sell their creations in the Metaverse and began to "generate income", it suddenly dawned on me: "I really should understand the blockchain earlier."
