Pop Mart's H1 2026 revenue data: RMB 17.17 billion, gross margin near 70%, six major IPs each exceeded RMB 1 billion in revenue, and 11 IPs surpassed RMB 100 million in revenue

Odaily News: Last week, Pop Mart officially released its semi-annual financial report, which showed that the company achieved revenue of RMB 17.17 billion in the first half of the year, a year-on-year increase of 23.8%. Adjusted net profit was RMB 5.16 billion, with a net profit margin of 30% and a gross margin of 69.7%.

Six major IPs—THE MONSTERS, Xingxing Ren (Star Man), CRYBABY, DIMOO, SKULLPANDA, and Hirono Xiaoye—each exceeded RMB 1 billion in revenue, while 11 IPs surpassed RMB 100 million. Classic IPs continue to grow upward, new IPs show strong momentum, and the IP matrix remains rich and diversified: the THE MONSTERS family, home to LABUBU, continues to thrive, leading with revenue of RMB 4.45 billion. Xingxing Ren emerged as the fastest-growing IP, generating RMB 2.65 billion in revenue with a growth rate of 580.6%.

During the reporting period, Pop Mart operated 676 offline stores and 2,827 robot vending machines globally, with cumulative registered members worldwide surpassing 100 million. Revenue in the Chinese market reached RMB 12.2 billion, achieving 47.3% growth. The Asia-Pacific market contributed RMB 2.58 billion, the Americas market RMB 1.89 billion, and Europe and other regions RMB 510 million.