Ondo Finance Hires Former Invesco ETF Executive to Develop On-Chain Investment Products

Odaily reported that Ondo Finance has hired John Hoffman, a former Invesco ETF executive and Grayscale managing director, aiming to expand its tokenized investment products beyond equities and treasuries.

John Hoffman will serve as managing director and head of product portfolio, focusing on building and distributing tokenized portfolios, including investment portfolios co-developed with asset management firms and strategies built around Ondo's existing products. This move indicates Ondo Finance's plan to go beyond single-asset tokenization and shift towards managed investment products on the blockchain. The current market size of tokenized assets has exceeded $30 billion. (CoinDesk)