Farcaster announced a strategic shift, moving its focus from social scenarios to wallet-driven growth.
Odaily Planet Daily reports that Farcaster co-founder Dan Romero announced a major strategic shift, abandoning the "social-first" approach of the past four years to find product-market fit, and moving towards a wallet-centric growth model. The team stated that the rapidly growing in-app wallet functionality is currently the module closest to product-market fit, and will adopt a "first use the tool (wallet), then build the network (protocol)" approach, driving user conversion from wallet to active protocol users.
Romero emphasized that the Farcaster protocol remains open and decentralized, but the official application will focus on expanding its capabilities in the crossover areas of wallets and social networking. Furthermore, Farcaster previously acquired the token issuance platform Clanker to strengthen its product portfolio.
