According to Odaily, Google Finance will integrate Polymarket and Kalshi prediction market data directly into its search results in the coming weeks. This integration will allow users to "leverage collective intelligence" to query future events and track how implied market odds change over time.

Polymarket recently secured $2 billion in funding from Intercontinental Exchange (ICE), the parent company of the New York Stock Exchange, valuing the platform at approximately $9 billion. Meanwhile, Kalshi raised $300 million from backers including Sequoia Capital and A16z at a valuation of $5 billion. Polymarket achieved record highs in monthly trading volume, active traders, and new markets in October and is expected to re-enter the US market this month.

Furthermore, according to The Block dashboard, Kalshi's trading volume has reached $4.4 billion since September, while Polymarket's trading volume last month was $3 billion. Polymarket also recently confirmed plans for POLY tokens and airdrops, while Kalshi aims to appear on every major crypto app and exchange within 12 months. Previously, Bernstein analysts stated that prediction markets are evolving into broader information trading hubs encompassing sports, politics, business, economics, and culture.