YouBallin, the Web 3 creator economy platform, announced its upcoming Token Generation Event (TGE), marking a critical phase of growth. Built on Solana, YouBallin aims to usher in a new era of fan-driven growth for the $100 billion+ talent market by empowering creators with true ownership and direct monetization channels.

YouBallin is committed to breaking the traditional model that restricts the development of creators. The platform is backed by a star-studded founding team that combines top technical strength, deep industry credibility and expertise in Web 3 capital markets.

Co-founder and CEO Chris Arakelian: A brand marketing guru with 30 years of experience and former Omnicom executive, he has led the construction of more than 200 well-known brands including ConsenSys, MetaMask, Patreon and Uber.

Co-founder and CTO Patrick Heinz: A veteran blockchain pioneer, he served as the technical director of Filecoin, expanded the project to a market value of $15 billion, and co-founded Civil with The New York Times.

Lexie Kier, Head of Strategic Growth: An experienced growth strategist who has worked for institutions such as VaynerMedia and American Express, and has led the growth strategies of Web 3 projects such as Gemini and Ripple.

Advisory Team: This team includes investors from RockTree Capital, who previously launched Chainlink’s venture capital business, and industry experts who played early core roles at Coinbase and LayerZero.

Next, the platform token, YBL, will officially unlock its ecosystem functionality through a TGE. YouBallin's roadmap focuses on signing more brands, legendary figures, and emerging talent from the sports and music worlds, and growing its fan community.