2020年12月9日下午4點，Terra Virtua CEO Gary bracey、Terra Virtua CTO Jawad ashraf 做客Uniswap中文社區，由BlockArk區塊方舟聯合創始人船長主持，進行了“沉浸式收藏平台Terra Virtua如何顛覆NFT市場”的主題AMA直播。本次直播活動由區塊方舟BlockArk和BitMax支持，鏈聞ChainNews、Odaily、區塊律動BlockBeats媒體支持，直播分享內容整理如下：
Warren：Hello! Gary and Jawad. How are you doing? Welcome to the Uniswap Chinese community. First of all, would you please do a brief introduction about Terra Virtua? like telling us what you are doing and the vision you want to achieve in the future. If it is convenient, better to introduce your team to our members too.
Warren：Gary和Jawad你們好，歡迎來到Uniswap中文社區做AMA，我們想先請兩位給Terra Virtua做一個簡短的介紹，告訴大家正在做的事，和未來想要實現的願景。如果方便的話，也可以給我們介紹下你們的團隊。
Gary：Terra Virtua is a NFT marketplace and immersive ecosystem, We want to bring multiple genres to the platform - movies, TV, Sports, Comics, Music, art it all started out as an idea in a starbucks! We have managed to raise 2.5m in private round raise with some very big funds like NGC, LD Capital, Woodstock capital and Hashed to name a few! The team is also proud to be supported by valued brands including Unreal, Legendary Entertainment and Paramount Pictures and our great partners at Matic. We have a global team based in London, USA and Dubai. Our team is very rich in the terms of experience we have and the backgrounds range from Ocean games/Microsoft/warner brothers/Sony entertainment and much more!
Gary：Terra Virtua是一個集成NFT市場和沈浸式體驗的生態系統，我們將會把影視，體育，漫畫，音樂，藝術等多種形式引入到Terra Virtua中，所有的這些想法都是在一家星巴克開始的！我們已經通過私募融資成功籌集了250萬美元，其中包括一些非常大的基金，例如NGC，LD Capital，Woodstock Capital和Hashed等！團隊也很榮幸得到Unreal，Legendary Entertainment和Paramount Pictures等品牌以及Matic上的合作夥伴的大力支持。我們在美國倫敦和迪拜設有團隊，並且團隊的經驗非常豐富，團隊的背景包括Ocean Games、微軟、華納兄弟、索尼等等！
Jawad：Our goal is to make the term digital collectibles synonymous with Terra Virtua Whether you are a collector of art, a fan of sports, an influencer, a movie lover, Terra Virtua will be the place for you to engage with the brands you love
Jawad：我們的目標是使“數字收藏品”一詞成為Terra Virtua的代名詞。無論您是藝術品收藏家，體育迷，網紅還是電影愛好者，Terra Virtua都會是您與您喜愛的品牌互動的地方。
Warren： Terra Virtua defined itself as an immersive collectible platform. Can you give us a detailed introduction to what this “immersive” means, how is this different from other NFT collectible /trading platforms?
Warren：Terra Virtua把自己定位為一個沉浸式收藏平台，能否為我們詳細地介紹下何為沈浸式？這與其他地NFT收藏/交易平台有何不同？
Gary：Our mass-market NFT ecosystem will allow engagement through interaction across multiple platforms, bringing together Social, Gamification, 3D, AR and the innovations we have seen in the NFT and DeFi spaces. We want people to really truly be able to interact with their digital collectibles which is why we are the first NFT project to develop NFTs in 3D! We really do believe this will be a game changer and something that no one else is doing!
Gary：我們的NFT市場生態系統將可以在多個平台之間進行互動，將社交，遊戲，3D，AR和我們在NFT和DeFi中看到的創新融合在一起。我們希望人們能夠真正與他們的數字收藏品進行交互，這就是我們要成為首個開發3D NFT項目的原因，我們相信這將一定會改變遊戲的規則！
Warren： In your introduction, it was mentioned that Terra Virtua is cooperating with brands such as Paramount and Legendary. Is that ok to tell us what is the specific form of cooperation? From the perspective of IP, we see that Terra Virtua has signed many well-known brands, so in what ways will these cooperative brands be presented in the platform?
Warren：在你們的介紹中，提到Terra Virtua與Paramont（派拉蒙影業），Legendary（傳奇）等品牌開展合作，具體的合作形式是什麼呢？從IP來看，我們看到Terra Virtua已經簽下了許多知名品牌的信息，這些合作的品牌將以什麼方式進行呈現？
Jawad：Paramount - we have access to multiple movies in their portfolio, and the rights to review all movie archives and make great content. We have chosen the top 10 movies we feel are interesting to the mass market. These include new movies and classic. Legendary is a similar arrangement and we have some really new great IP coming through them.
Jawad：派拉蒙-我們可以訪問他們的投資組合中的多部電影，並有權審查所有的電影檔案和製作優秀的內容。我們選出了十大最受大眾歡迎的電影。其中包括新電影和經典電影。傳奇是一個類似的安排，我們有一些真正的新的優秀的知識產權通過他們。
Jawad：We have marketing commitments from them to promote Terra Virtua into mainstream media channels in the west.
Jawad：我們從他們那裡得到了營銷承諾，將Terra Virtua推廣到西方的主流媒體渠道。
Warren： How do you plan to attract more artists to your platform? And if it’s possible for you to shed some insights on your current user stats and transaction data?
你們將用什麼樣的方式吸引更多的藝術家來到你們平台發布作品？換句話說，你們用什麼來吸引用戶？能否為我們講講你們現在的用戶數據及交易數據？
Gary：We have engaged with a number of comic book artists - well-known in the West - who are creating works specifically for the Terra Virtua platform.Nick Percival (artist for Judge Dredd) was the first but we have more coming in the new year
Gary：我們已經接觸了一些漫畫藝術家——在西方很有名——他們正在為Terra Virtua平台創作作品。 Nick Percival（Judge Dredd的藝術家）是第一個，但在新的一年裡我們還會有更多的作品。
Jawad：We are onboarding multiple crypto artists, who are very excited about working with us, because their work can be seen in 3d and also in VR and Mobile. We have some of the top artists in crypto going live in the next 2 months.
Jawad：我們正在招募多名加密藝術家，他們對與我們合作非常興奮，因為他們的作品可以在3d、VR和移動設備中看到。我們有一些頂尖的加密藝術品將在未來2個月上線。
Jawad：Also we are working with international artists and creating new digitaql versions of their work, such as Amrita who is from the middle east.
Jawad：此外，我們正在與國際藝術家合作，並為他們的作品創造新的數字版本，比如來自中東的Amrita。
Gary：We also have a great collection of movie posters which we promote in the Art section too.
Gary：我們也有大量的電影海報，我們也會把其放在藝術品部分進行推廣。
Jawad：We have over 20k registered users and have seen a steady growth in daily transactions, as of now we have been in beta, but now our marketing is going to kick in harder.
Jawad：我們的註冊用戶超過2萬，每天的交易量也在穩步增長，目前我們還處於測試階段，但現在我們在更加努力地營銷。
Warren：There are more and more “GameFi” projects in the NFT sectors. Have you considered combining games with NFT? or Is there a better way for users to participate in and interact with the Terra Virtua ecosystem?
Warren：現在有越來越多的NFT+遊戲板塊的GameFi項目產生，你們有考慮把遊戲和NFT進行結合嗎？這似乎很貼合你們VR的概念。用戶有什麼比較好的參與方式嗎？
Gary：We have already explored a plethora of DeFi elements behind the scenes that will make their way into the Terra platform. Some of these ideas absolutely include gamification around our own IP, as well as opens the door for future collaboration with both crypto and traditional gaming entities. In early 2021 there will be updates on the platform that will allow users to further engage with one another, including more features to interact with their collectibles and Fancaves.
Gary：我們已經探索了許多DeFi元素，並且這些元素將會被添加到Terra平台。例如，Terra會將用戶的IP進行遊戲化，這將來會為加密貨幣和傳統遊戲實體的合作打開大門。在2021年初，Terra平台將會進行更新，會向Terra模塊中添加更多的功能讓用戶體驗到更深層次的互動。
Warren：We can see from the token economics that you started the first round of financing in 2018, and then conducted another round of financing in 2020. Can you tell us what you have done in the past two years? As we know, 2020 is the year of DeFi and NFT, so what impact will this have on your products？
Warren：我們從你們披露的代幣信息看到，你們2018年就開始進行了第一輪融資，隨後在2020年增加了代幣的融資。能否為我們講講這兩年來你們做了哪些東西？ 2020年是DeFi和NFT爆發的一年，這對於你們的產品有什麼樣的影響？
Jawad：The past two years were heavily development based. We are now live in beta, with a fully functional marketplace, fan cave, terra dome, and art gallery. We have built out our tech team to over 30 people, and have added talent in the growth, marketing, and community aspects of the company. As mentioned in the previous question, we plan on implementing several DeFi and staking elements around Terra Virtua collectibles. We have been sharing insights on some of these features on our Twitter account. I would highly recommend to follow us there, or join our Discord/Telegram channels as more detailed information gets released.
Jawad：在過去的兩年中，Terra專注於開發。現在我們可以在Beta測試版中看見功能齊全的交易市場，fan cave，terra dome和gallery。我們擁有超過30人的技術團隊和許多負責市場營銷的團隊成員。如上一個問題所述，我們計劃在Terra Virtua收藏品實施多個DeFi和Staking元素。我們會一直在我們的官方Twitter帳戶上分享對其中某些功能的見解。在此強烈建議您關注我們的Discord / Telegram頻道，以便您能及時了解到新發布的信息詳情。
Warren：The last question is,what are the functions of Terra Virtua's token (TVK)? How does TVK holders participate in the entire platform? How does it capture value?
【自由問答環節】
Gary：We have a number of key value elements for holders of $TVK and we felt that it was important for users to be able to really benefit from this. We will be rolling out a number of benefits for $TVK holders such as priority access to NFTs, Staking, exclusive access to limited NFTs and becoming a member of Terra Virtua Prestige which is an exclusive $TVK club!
【自由問答環節】
【自由問答環節】
Warren：好的，非常感謝Gary和Jawad的回答！我們AMA的第一階段就到這裡了。現在我們進入第二階段。大家可以隨意對嘉賓進行提問，嘉賓將選擇一部分問題進行回答。
@短尾貓：
If it's true as you think, digital art will have a great impact on some museums in the future. However, there are still many people who like to have physical collections. If you can buy digital art here and have it in real life, it would be great. What's your opinion on this.
如果真如你們所設想的一樣，那麼以後會對某些博物館產生很大的衝擊，可是還是有很多人喜歡有實體的收藏品，如果能在這裡買到數字藝術品然後在現實生活中同樣擁有這個藝術品就再好不過了，對此您有什麼看法。
Jawad：Having a physical item should always be an option, but imagine if you have a samsung frame TV for example, you can see the art on your wall. A dynamic digital frame will probabloy be how people consume their art in the future, as technology makes the image more realistic.
擁有一個實體藝術品聽起來不錯，但想像一下，如果有一個三星的電視屏幕，你可以直接通過它看到動態藝術品。在未來人們很有可能就是通過一個動態的數字屏幕來消費藝術品，因為技術使圖像更真實。
@Sona Lee：
I saw that the auction cost you wrote is 0.012. Actually, the cost is 0.015. This price is already three times the price of the seed round. Will it be smashed when it goes online?
我看到你們寫的拍賣成本是0.012，實際上要拍到的話成本是0.015，這個價格已經是種子輪價格的3倍了，會不會上線就被砸盤？
答：Actually only a small part of the tokens was unlocked in the seed round, so it is far from the payback, and the amount of seed round is small. It mainly depends on private equity. The cost basis of private equity is actually less than twice the difference between public equity. This is a normal token economics.
@吉米：
@吉米：
As you mentioned earlier, Terra will introduce a variety of art forms, including art, movies, music, games, etc., but in fact, any form that is exquisite enough will be very valuable. Among the various digital art forms mentioned above, which one do you think is most likely to land and can continuously attract enough users to use Terra?
剛才您提到了，terra將會引入多種藝術形式，包括藝術，電影，音樂，遊戲等等，但其實任何一種形式做到足夠精緻都會非常有價值。請問在您上述的各種數字藝術形式中，您認為哪兒一種可以最有可能落地，並且能夠持續的吸引足夠多的用戶來使用terra？
Gary：We plan on hosting a very diverse range of items. Sports, movies, tv, comics, music, etc. We expect different demographics to come, explore and become part of the community. We don't expect many people to just make a one-off purchase which is why we built an entire platform.We expect longterm engagement and hope everyone will find something to enjoy on Terra Virtua.
我們計劃舉辦各種各樣的項目，比如體育、電影、電視、漫畫、音樂等。我們期待有著不同愛好的用戶來探索Terra並成為社區的一部分。我們並不期望用戶只使用一次Terra，這就是為什麼我們建立了一個整個平台。因為我們期待每個人都能長期參與，並希望在Terra Virtua上找到自己喜歡的東西。
@Roy：
How to buy it? Can individual investors buy it?
怎麼買？散戶搶得到嗎？
Jawad：You can buy on Bitmax from the 11th od December. There is an auction tomorrow as well.
從12月11日開始你可以在Bitmax上購買。明天還有一場拍賣。
@zh：
What do Gary and Jaward think of the liquidity problem that may exist in the NFT market? And is the current transaction type of Terra Virtua platform focused on C2C or B2C?
非常感謝三位的分享！想提兩個小問題:請問Gary和Jaward如何看待NFT市場可能存在的流動性不足的問題呢？以及TV平台目前的交易類型是側重於C2C還是B2C呀？
Gary：Within the platform itself, we see the focus currently on B2C. However, this will evolve as we begin offering marketing opportunities for large companies/brands to leverage the popularity of the platform
目前在平台內部交易類型主要還是B2C。但是，隨著我們開始為知名公司或者品牌提供營銷機會後， 平台的受歡迎度增長，這交易這一環節我們還會不斷的改進。
Jawad：We think like all crypto projects today, liquidity increases where people ahve interest. The only way to really increase liquidity and keep it high, its better to add NEW users into crypto who havbe interests in NFTs and rewards. This is why we aim to bring in 1 million new users into NFTs from the mass market.
@小仙女：
@小仙女：
What equipment can I use to see your VR products? Have you considered cooperating with projects like Decentraland($MANA)?
用什麼設備可以看到你們的VR產品呀？你們有考慮和注入Decentraland這樣在VR板塊的項目合作嗎？
Gary：We are devloping our VR tech priimarily for Oculus Quest (and Quest 2). However, if there is a different set of hardware popular in China or another territory then we will certainly look to support those.
我們主要使用的是Oculus Quest開發的VR技術。但是，如果有一套不同的硬件在中國或其他地區流行，那麼我們也肯定會支持。
Gary：At the moment we are not compatible with the likes of Decentraland as this is a technical issue but I foresee a lot more interoperability between companies in the future as the market evolves.
目前，我們還不能與類似的去中心化系統兼容，因為這是一個技術問題。但我預計，隨著市場的發展，未來公司之間的互操作性將大大提高。
@悲慘無傷，難忘：
What are the similarities and differences between TVK and other NFT project tokens on the market? What are the rights and interests of currency holders? What is the current yield of TVK? What asset classes are covered?
TVK和市面上其他NFT項目代幣有什麼有什麼共同點和差異性嗎？對於持幣用戶有哪些權益？目前TVK的收益率如何？覆蓋了哪些資產類別？
Gary：This a token that you use in the ecosystem and some of the cool features we will have include Terra Virtua Prestige a loyalty scheme for users as well as staking elements, farming, and a whole host of rewards! Its coming soon and we will release more details soon!
這是一個你在生態系統中使用的代幣，它將有一些很酷的功能，比如Terra Virtua的優先權，質押收益，挖礦，作為整個系統的獎勵！ TVK即將上線，我們將會盡快公佈更多細節！
Jawad：We will offer similar concepts as some other projects, but also we have a lot of rewards which we can provide because we own the rights to make some NFTS which others cannot, and also incentives such as VIP passes, premeires as part of our reward structure for staking our token and joining our prestige program.
我們將提供和其他項目類似的概念，但我們也會提供很多獎勵，因為我們擁有權利作出一些獨有NFTS。我們也設計了激勵層面，比如VIP通行證，premeire作為質押獎勵和加入聲望計劃的一部分。
@Luilui：
Now many musicians make music in their bedrooms and computers. Is it easier for musicians to produce and distribute digital collections in the form of music? Is the process simple for publishing music works as digital collections? Do I need to understand development or code?
現在很多音樂人都是臥室製作、電腦製作音樂作品的。請問音樂人是否更易於製作並發行音樂形式的數字收藏品？將音樂作品發行為數字收藏品，流程是否簡單？需要懂開發嗎？
Gary：We are currently working with a number of major music publishing groups to figure out the best way of tokenising music. It's not a simple solution but we have a number of really creative ways we can leverage NFTs in that genre.It's going to take a little while but please watch this space!
我們目前正與一些主流的音樂出版集團合作，以找出代幣化音樂的最佳方式。這不是一個簡單的解決方案，但我們有很多可以利用NFTs的有創意的方法。這將需要一點時間，但請您持續關注這個板塊！
Jawad：Also the musician doesnt need to understand code, just send the final file.
而且音樂家不需要理解代碼，只需要發送最終文件。
Warren：我們今天的AMA就告一段落啦，感謝@Gary Bracey 和@Jawad ashraf 的分享。再次感謝大家！未來BlockArk將給大家帶來更多的優質項目和內容分享，只要保持關注Uniswap中文社區，或者微博關注@BlockArk區塊方舟，即可第一時間獲得相關信息。
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