US Open and Kalshi Reach Exclusive Prediction Market Partnership

Odaily News, according to Front Office Sports, the US Open has partnered with Kalshi, making Kalshi the exclusive prediction market partner of the US Open, with specific terms not yet disclosed. Sources say the US Open had originally planned to consider a prediction market partnership starting next year, but Craig Tiley, who took office as CEO of the United States Tennis Association (USTA) in February this year, pushed for the two parties to reach an agreement ahead of schedule.

Under the agreement, the USTA will block other prediction market platforms from advertising at US Open venues and during television broadcasts, including event broadcaster ESPN. Kalshi has already launched prediction markets related to the US Open, and as of Sunday afternoon, its women's singles champion market had a trading volume of approximately $1.5 million. (Front Office Sports)