São Paulo Sues World and Amazon AWS for Approximately $47 Million
2026-07-23 23:16
Odaily Planet Daily News: On Monday, the São Paulo Consumer Protection Office filed a lawsuit against Tools for Humanity, the company behind World, and its hosting service provider Amazon AWS, accusing them of abusive practices in the collection of consumer biometric data in São Paulo.
The lawsuit estimates that over 400,000 people participated in World's promotions in São Paulo. It demands the preservation of all data and metadata related to the data collection and the suspension of any payments or benefits associated with biometric data collection before the assessment is completed.
The lawsuit seeks a ruling that the related activities constitute abuse and demands payment of 240 million Brazilian reais, approximately $47 million, to compensate for individual consumer losses. The prosecution alleges that World continued to issue crypto rewards through in-app transactions after the National Data Protection Authority ordered it to stop in February 2025.
A report from the Iris Parliamentary Committee of Inquiry stated that World concentrated its promotions in peripheral and high-traffic areas to attract people facing socioeconomic issues to submit biometric data in exchange for crypto rewards. The prosecution also claims that consumers were not informed about the economic purpose of the project or the risks associated with processing and storing data on AWS servers.
The lawsuit estimates that over 400,000 people participated in World's promotions in São Paulo. It demands the preservation of all data and metadata related to the data collection and the suspension of any payments or benefits associated with biometric data collection before the assessment is completed.
The lawsuit seeks a ruling that the related activities constitute abuse and demands payment of 240 million Brazilian reais, approximately $47 million, to compensate for individual consumer losses. The prosecution alleges that World continued to issue crypto rewards through in-app transactions after the National Data Protection Authority ordered it to stop in February 2025.
A report from the Iris Parliamentary Committee of Inquiry stated that World concentrated its promotions in peripheral and high-traffic areas to attract people facing socioeconomic issues to submit biometric data in exchange for crypto rewards. The prosecution also claims that consumers were not informed about the economic purpose of the project or the risks associated with processing and storing data on AWS servers.
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