World Cup Drives Prediction Market Trading Volume to New Highs, Bernstein Says Robinhood May Benefit

Odaily reports that Bernstein suggests Robinhood is poised for a "strong tailwind" as prediction market trading volumes hit record highs during the World Cup.

Data shows that daily trading volume in prediction markets during the early stages of the FIFA World Cup surged from $2.2 billion on June 11 to $4.8 billion on June 12, setting a new all-time high, surpassing the $1.4 billion traded during the previous Super Bowl.

Analysts note that prediction markets have become one of Robinhood's fastest-growing revenue lines since their launch. The firm projects Robinhood's prediction market revenue will grow from $150 million in 2025 to $586 million in 2026, representing an increase of approximately 286% year-over-year, and is expected to account for 17% of trading-related revenue and 10% of total revenue in 2026.

Bernstein believes Robinhood's partnership with exchange and clearing house Rothera, which is regulated by the U.S. Commodity Futures Trading Commission (CFTC), is a competitive advantage. Since its launch on May 28, Rothera has processed approximately 200 million contracts in 18 days, with FIFA World Cup and MLB-related contracts contributing nearly all of the trading volume. Analysts state that Robinhood's core strength lies in its distribution capability, with its massive user base, a commission of $0.01 per contract, and strategies like up to 50% fee discounts for Gold members helping to drive user engagement.

Furthermore, Bernstein indicates that competition in the prediction market space is expanding, including Polymarket launching event contracts for private companies and Kalshi introducing cryptocurrency perpetual contracts. The firm estimates that the World Cup will bring over $3 billion in new betting volume to prediction markets and boost overall consumer trading volume in the industry by $5 billion to $10 billion. (The Block)