Prediction market trading volume exceeded $25.7 billion in March, driven by retail dominance with crypto becoming the primary entry point

Odaily reported that data shows the total trading volume of prediction markets in March 2026 reached $25.7 billion, a month-over-month increase of 10.6%. Trading activity is highly concentrated among small-scale retail users. Among the 1.29 million wallets tracked in the first quarter, 82.3% of users had a trading volume of less than $10,000. The growth primarily came from micro, light, and moderately active user groups, with the overall market exhibiting a structural characteristic of "high-frequency participation, low single-order value."

Crypto assets serve as the primary entry point for prediction markets, accounting for 39.6% of micro-user activity. Among these, Bitcoin-related event contracts attracted approximately 593,000 users in the first quarter, with a trading volume of $5.42 billion, making it the most actively participated crypto prediction market. Ethereum and Solana recorded trading volumes of $1.19 billion and $420 million, respectively.

By asset class structure, sports markets ranked first with a trading volume of $10.1 billion, followed by political markets ($5 billion), of which geopolitical-related markets accounted for $2.41 billion. The overall trading volume for crypto-related markets reached $7.3 billion.

Analysts believe that the growth of prediction markets is primarily driven by "category expansion" rather than an increase in single-order size. Micro users were active for an average of 2.5 days and participated in 1.45 categories, while medium users' activity increased to 9.9 days and participation in 2.34 categories. This indicates that users are transitioning from single-speculation to sustained multi-market participation. (The Block)