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Dogecoin Foundation-Backed House of Doge Plans to Launch DOGE Payment App "Such"

2026-01-20 16:13

Odaily News A team backed by the Dogecoin Foundation is developing a DOGE payment and commerce application called "Such," aiming to extend the utility of the meme coin beyond transactions. The app is being jointly developed by House of Doge, the official corporate arm of the Dogecoin Foundation, and its Nasdaq-listed merger partner, Brag House Holdings. Such, expected to launch in the first half of 2026, is a consumer-facing product that combines self-custody with built-in business tools. Its features will include self-custody wallet creation, real-time transaction updates, and merchant tools called "Hustles." Timothy Stebbing, CTO of House of Doge, stated that the app aims to enable anyone to conduct business using Dogecoin. Marco Margiotta, CEO of House of Doge, said its broader goal is to drive wider adoption of Dogecoin. Development of the Such app began in March 2025, led by a 20-person team based in Melbourne, Australia, with plans for closed testing prior to a public release. (The Block)