According to Odaily Planet Daily, Strategy increased its holdings of Bitcoin by 525 at a cost of approximately $60.2 million, at an average price of $114,562 per coin. As of September 14, 2025, it held 638,985 Bitcoins, representing a total investment of approximately $47.23 billion and an average price of $73,913 per coin. The company's Bitcoin returns so far in 2025 are 25.9%.