ENS Labs Integrates with Arianee to Strengthen On-Chain Brand Identity Management

Odaily News ENS Labs, the team behind ENS, has integrated with Arianee to enhance on-chain brand identity management. The team said: "This collaboration will enable brands to link their corporate domains directly to ENS domains. In their ENS domains, companies can verify all digital ownership and tokenization of assets. Luxury watchmaker Breitling is the first to adopt this integration, leveraging ENS domains to verify product authenticity and digital ownership. Now, every Breitling watch will have a blockchain-based digital passport that can only be verified through the brand's ENS domain." (CoinDesk)