Story will hold the Origin Summit during KBW, with core representatives from Grayscale, Pudgy Penguins, The Black Label, and SM Entertainment confirmed to attend.

Pending

Story x Blockworks x The Korea Economic Daily

Anderson C, 04782 1F, 36 Seongsuil-ro 6-gil, Seongdong-gu, Seoul

2025

09/22

Event Introduction

On September 23, Story will join hands with Blockworks and the Korea Economic Daily to co-host the Origin Summit in Seoul.

The conference focuses on IP × AI × Crypto, and specially invites industry leaders such as HYBE, The Black Label, Pinkfong, Grayscale, Animoca, and Igloo Inc. to discuss the infinite possibilities of the future creative industry.

IP is the source of innovation - let's unlock a new era together.

Core representatives from South Korea's top economic, entertainment, gaming, home entertainment and large chaebol groups will gather together to discuss the future development of IP.

The first batch of guests for this conference are:

Jung Kyung-in, CEO of The Black Label – Producer of BLACKPINK & K-pop Demon Hunter

Ryan Seungkyu Lee, Co-founder & Executive Vice President of Pinkfong - Creator of Baby Shark

Amy Oldenburg, Head of Emerging Markets, Morgan Stanley Investment Management

Lee Sung-soo, SM Entertainment CAO & former CEO — K-pop creator

Song Jae-kyung, co-founder of Nexon, founder of Lineage, and strategic advisor to Verse 8

Rayhaneth, Managing Director of Grayscale Investments — one of the world’s largest digital asset managers

Brandon Yu, CEO of HYBE — the agency behind BTS, Ariana Grande, and Seventeen

Luca Netz, CEO of Pudgy Penguins & Igloo Inc.

Choi Sung-hwan, co-founder and CEO of SK Networks — leader of South Korea's second-largest conglomerate

YAT SIU, Co-founder and Executive Chairman of Animoca Brands

Sandeep Nailwal, Co-founder of Polygon