OpenAI will strengthen the traceability and verification system for AI-generated content, supporting the EU's AI transparency guidelines

Odaily Planet Daily News OpenAI announced its support for the European Commission's "Code of Practice on Transparency of AI-Generated Content," aiming to promote the construction of a trustworthy AI ecosystem and enhance the source tracing and transparency of AI-generated content.

OpenAI stated that this code is an important step in implementing the European Union's "EU AI Act." This support builds upon OpenAI's years of research, product development, and ecological cooperation around content provenance.

According to reports, OpenAI has been adding C2PA metadata to its DALL·E 3 image generation tool since 2024 to identify the source of AI-generated content. Since then, OpenAI has continuously improved content labeling and detection technologies and launched a public verification tool to help users determine if an image contains source signals related to OpenAI-generated content. OpenAI stated that it currently adopts a multi-layered content provenance approach, including:

Adding C2PA Content Credentials to images generated by ChatGPT, Codex, and the API;

Combining C2PA metadata with SynthID watermarking in AI-generated images to enhance source identification capabilities;

Launching a public verification tool to help users detect whether supported images contain OpenAI generation source signals;

Participating in the development of the Coalition for Content Provenance and Authenticity (C2PA) standard to promote unified industry content provenance specifications.

OpenAI pointed out that AI content provenance technology is still in the development stage; metadata may be lost due to operations such as uploading, downloading, format conversion, or screenshots, and watermarks may also be affected. Therefore, the entire industry needs to work together to promote more reliable and interoperable verification mechanisms.

OpenAI stated that it will continue to strengthen content transparency in its products, participate in the development of open standards, and collaborate with the EU AI Office, member states, and the global AI community to promote the establishment of a safer, more transparent, and trustworthy AI ecosystem.