The single-day trading volume overwhelms the NBA Top Shot, these apes have become upstarts in the NFT circle

区块律动BlockBeats

特邀专栏作者

2021-06-03 15:19 (UTC+8)

This article is about 5684 words, reading the full article takes about 9 minutes

What the hell are we buying when we buy these apes?

AI Summary

Expand

What the hell are we buying when we buy these apes?

Which do you think is the hottest NFT project right now?

Is it CryptoPunks, which has dominated the lists for a long time and landed at Christie’s auction house, or the NBA Top Shot, which has pushed NFT into the mainstream and is sought after by major NBA stars, or is it Meebits, the latest masterpiece of CryptoPunks production team Larva Labs?

The answer is: "Neither."

When you open the NFT statistics website CryptoSlam, you will be surprised to find that in the 24-hour ranking list, there is a sudden emergence of a project, surpassing CryptoPunks, NBA Top Shot, and Meebits, and becoming the champion. It is Bored Ape Yacht Club.

As of press time, Bored Ape Yacht Club had $1.6 million in 24-hour sales, nearly double that of second-ranked NBA Top Shot and four times that of CryptoPunks.

Generally speaking, a newly born project tends to catch up with all established projects by virtue of its freshness, and its sales can be among the best in a short period of time, but Bored Ape Yacht Club is not considered a "newborn". It was born in early May, at the height of the NFT mania, and then, the overall NFT market cooled down rapidly, and Bored Ape Yacht Club was once missing from the rankings. But now, the Bored Ape Yacht Club, which has returned strongly, has attracted everyone's attention. This project, which has experienced a short round of bull-bear conversion in the NFT market, has once again burst out with strong vitality.

When you go to OpenSea to search Bored Ape Yacht Club with curiosity, you will see these apes with melancholy expressions, and their floor price is 1.1 ETH, which is about 2800 US dollars.

And when you look at the historical records of Bored Ape Yacht Club, you will find that the liquidity of this project is far beyond your imagination, and an ape changes hands almost every few minutes.

Seeing such a hot scene, many people began to ask: "What is the origin of these apes?"

These apes are wealth and freedom monkeys

The founding team of Bored Ape Yacht Club is only four people, of which Gordon is a cryptocurrency trader, Garga is a media practitioner who also holds some cryptocurrencies, and Tomato and Sass are software engineers. The four of them are good friends in real life, and they all know something about the encrypted world.

Gordon and Garga entered the encryption world as early as 2017 and have witnessed the development of NFT all the way to the present. They have witnessed the birth of classic projects such as CryptoPunks and CryptoKitties, but it was not until the appearance of Hashmasks that they realized that although they do not understand technology , but still make something that adds value to the crypto world.

So the four of them worked together and decided to make a big noise.

They first set the background of the story. The story happens ten years later, every ape who devotes himself to the encryption field will have wealth and freedom, but at that time, all the liquidity mining has no mines to mine, so the apes start to become bored. So what do the apes do every day? The answer the four of them gave was to hang out with fellow apes at a secret club in the swamp.

The time came to May 1st, and the "long-planned" boring ape NFT was officially released. Unlike almost all NFT projects at the time, the Bored Ape Yacht Club NFT launch did not use the form of a bonding curve, but priced all 10,000 NFTs at 0.08ETH. What's more interesting is that it was written on the launch page : "BONDING CURVES ARE A PONZI." In the view of the Bored Ape Yacht Club team, pricing each ape at 0.08ETH is the best way to promote fairness and equality among community members.

20 minutes after the release, J1mmy.eth, the founder of the famous NFT collectible project Avastars, tweeted that he had bought more than 100 apes.

Immediately afterwards, the famous NFT collector Pranksy also joined in and bought 250 at once.

Strongly recommended by NFT whales, these apes were sold out in less than two hours, with a total income of 800ETH, or about 2.8 million US dollars.

As of press time, there are 3,600 Bored Ape Yacht Club NFT holders, with a total transaction volume of 6,400ETH. The average transaction volume of each ape is as high as 0.72ETH. In one month, the price has increased by as much as 900%.

Why are these apes so hot?

And the way the four of them designed entertainment for these wealth free monkeys was to "graffiti on the walls of the Bored Ape Yacht Club Bathroom". Each ape monkey NFT holder can draw on the canvas as he pleases, drawing a pixel every 15 minutes.

wealth effect

In real life, when we buy a trendy game, we often don’t consider how much money we can make by reselling it, but in the encryption field, it is the opposite. When people buy NFT, they will pay great attention to whether it can make money for them. Sometimes this idea even overshadows my own preferences. And if an NFT project has a huge wealth effect, and countless stories of making a lot of money with little investment are born, it will definitely attract the attention of people in the encryption world. For example, NBA Top Shot started to explode after a LeBron James NFT card sold for a sky-high price of 100,000 US dollars. Hashmasks also relied on the excellent performance of the secondary market and the soaring price of NCT tokens at the beginning of its birth. Being hyped like crazy.

What about the Bored Ape Yacht Club?

text

We will find that compared to the transaction prices of CryptoPunks and Hashmasks, which cost hundreds of ETH, the transaction prices of these apes are very low. The highest one only sold for 49.99ETH, while the second one was only 21ETH. Less than half of the first place, this price is not worth mentioning on the list of the highest transaction prices in NFT history.

But we also have to take into account their launch prices. The offering price is only 0.08ETH. Although the transaction price is low, it is still amazing in terms of growth. The ape who sold 49.99 ETH has increased by more than 600 times compared to the offering price, and the ape who sold 21 ETH has increased by more than 260 times compared to the issue price.

20 minutes after the release, J1mmy.eth, the founder of the famous NFT collectible project Avastars, tweeted that he had bought more than 100 apes.

The highest transaction price of CryptoPunks is as high as 4200ETH, while the highest transaction price of apes is only about one percent of that. Although the status of CryptoPunks is not easy to shake, the difference of one hundred times still leaves a lot of room for people's imagination, and Nor is it without basis.

Strongly recommended by NFT whales, these apes were sold out in less than two hours, with a total income of 800ETH, or about 2.8 million US dollars.

celebrity effect

Let's go to the Bored Ape Yacht Club page on OpenSea and choose to sort by last traded price high to low.

People who pay attention to encrypted art and NFT collections must be familiar with a name. He is 888, a collector who likes to use the number 8 to bid for his works. 888 not only acquires apes in large quantities in the secondary market and puts them on In his own 888 treasury, he even initiated a vote, allowing everyone to choose one of the three among apes, CryptoPunks, and Meebits. In the end, more than 2,000 people participated in the vote. The apes received 55.5% of the support, and CryptoPunks received 35.4% of the votes. votes, while Meebits has less than 10% of the votes.

And another NFT collector, DANNY, seems to want to buy his first ape, and he tweeted for help hoping to buy an ape with rare attributes.

What's more interesting is that DANNY also launched a poll, but he still prefers CryptoPunks the most, so he asked: "If CryptoPunks are gold, what is silver?" In the voting results, the apes still ranked first .

And Beeple, a well-known encryption artist who creates a work every day, will naturally not let go of this hot event. He first created "MEEBITS VS. BAYC", depicting a picture of a Meebits defeating an ape, and when this work After it was released, it immediately received a lot of criticism and complaints, and the holders of the apes expressed their dissatisfaction with Beeple's works.

And 24 hours later, Beeple released the next work, which caused a greater discussion. The picture depicts several apes defeating a Meebits together. In the comment section of this tweet, a group of ape holders asked, "Where can I buy this work?"

On the second day after the above picture was released, a work created by other artists was well received. Although the apes and Meebits were beaten badly, they became good friends and sat side by side.

community effect

These days, when we open Twitter, Discord, and even some ClubHouse rooms, countless ape faces fill our computer screens, and it is the community effect that makes these apes have long-term vitality.

Before this, it was hard to see such an NFT collectible project that thousands of people would spontaneously use such a cheap NFT as their avatar. Bored Ape is not like CryptoPunks and Hashmasks, the latter two are so expensive due to their high prices. When people use it as an avatar it's actually motivated by showing off; another thing you're sure you haven't seen is some simian avatar twitter user tweeting, "I'm going to be following everyone who uses ape avatars people.”, and some even list all the users who use the ape avatar into a list for other “apes” to follow, so when you change the avatar to a Bored Ape, open the fan list after a while, and you will see To such a situation.

And another NFT collector, DANNY, seems to want to buy his first ape, and he tweeted for help hoping to buy an ape with rare attributes.

And there are also many categories that not only set up channels in the official group, but also build a community by themselves. Take Leopard Ape as an example, all owners of Leopard Ape can choose to join the "BAYC Cheetah Gang" community.

The creator of the community will advise everyone to list their apes at a very high price and not to sell them easily, so as to raise the price of everyone's NFT. At the same time, the managers also said that they will organize members of the Cheetah Gang to sell My leopard-print ape user tweeted a message below to tease that slaps and candied dates are ready for this "Cheetah Gang" at the same time.

Early joiners will also have an exclusive identity label, which further strengthens the sense of collective honor and community cohesion.

Communities with such vigorous vitality are rare in the NFT field, and when you see these groups of apes on Twitter, Discord, ClubHouse, or even WeChat groups and Moments, you can hold back your curiosity, Don't want to explore one or two?

On the second day after the above picture was released, a work created by other artists was well received. Although the apes and Meebits were beaten badly, they became good friends and sat side by side.

At first glance, this question seems like nonsense, and of course what we bought is an NFT. But behind this NFT, what can you see?

Someone buys them for their future appreciation potential. They saw that these apes were discussed in full swing on social media, and major KOLs also put on ape avatars, so they thought that these apes might become the next CryptoPunks. The price is too low, why not buy one and take a gamble, you will earn dozens of ETH if you succeed, and you can afford it even if you fail.

Others were out of curiosity about the Bored Ape Yacht Club community. An active and vigorous community is the dream of every resident of the encrypted world, and the Bored Ape community can almost satisfy all people's fantasies about the community, especially in the NFT field. The activity and cohesion of the community needless to say, in other respects, this community has also done many things that the community cannot do. Community members are actively participating in activities, and the project party is also operating the community with care.

community effect

These days, when we open Twitter, Discord, and even some ClubHouse rooms, countless ape faces fill our computer screens, and it is the community effect that makes these apes have long-term vitality.

Who wouldn't want to be part of an active, cohesive community that pays out regular benefits?

Have you ever thought about what is driving the continuous improvement of the value of Bored Ape Yacht Club?

For projects such as CryptoPunks and Hashmasks, people have had a lot of discussions about the new generation of digital identities. The summary is that we live in the next generation of the Internet, which is the Metaverse. In such a parallel universe, we need a digital identity, and these NFTs Due to the limited amount of projects and community consensus, etc., the social status and identity of a person can be reflected, so these NFT projects that can be used as status symbols such as avatars and 3D avatars are easy to become popular, among which CryptoPunks and Hashmasks are the most representative of.

However, Meebits, which appeared at the same time as Bored Ape Yacht Club, failed to continue the myth of CryptoPunks and did not receive the expected praise.

NFT collector Pranksy's views on these two projects are thought-provoking.

In Pranksy's view, these two projects are like a contrast between the encrypted world and the traditional financial world. Meebits are distributed free of charge to rich people who spend dozens of ETHs to buy CryptoPunks and hundreds of ETHs to buy Autoglyphs, while users who do not have these two types of NFTs need to spend nearly $8,000 to snap up them; Bored Ape Yacht Club’s 10,000 apes each cost only It takes 0.08ETH, or about $200.

One is aimed at the rich and becomes the doll of the rich; the other is aimed at the common people and becomes the badge of ordinary people. Badges may not be as valuable as dolls, but behind them is a thriving community, the spirit of decentralization, and the right of every ordinary person to choose to stick to their beliefs in the face of wealth and capital.

The elite class in big cities may not like to watch some Kuaishou delivery anchors. They may not be used to the customs of third- and fourth-tier small towns and rural areas. There may be too many inferior products and OEM products in the delivery of anchors, but it must be admitted , The cohesion of fans of Kuaishou anchors is far beyond their imagination. Each anchor has its own team of die-hard fans. These fans may each come from ordinary families, but the sales they contribute every time the anchor brings goods are also shocking.

Just imagine, when these Kuaishou anchors have a higher comprehensive quality, every event is carefully planned, every product is high-quality, carefully selected or crafted, coupled with a highly cohesive fan community, it will become what it looks like.

This is like what the Bored Ape Yacht Club is doing. This small team of four has assembled a community of thousands of people to open up a path of "surrounding the city from the countryside" in the encrypted world.

ETH

NFT

Welcome to Join Odaily Official Community