Nike's new patent: In the future, your shoes will be tokens, and shoes and shoes can also "give birth"
Author | Qin Xiaofeng
Editor | Hao Fangzhou
Produced | Odaily
(picture fromthenextweb）
Author | Qin Xiaofeng
Editor | Hao FangzhouProduced | Odailyimage description
With the development of blockchain technology, more and more large companies have begun to pay attention and participate deeply. The famous sports brand Nike (Nike Inc.) has also become one of them.
On December 10, local time, Nike's patent application for blockchain-compatible sneakers called "CrpytoKicks" was granted.
US Patent Office
approve.
The patent outlines a system: through blockchain technology, the digitization of Nike sports shoes is realized; consumers bind with digital Nike shoes, obtain a Token, and transfer the ownership of physical shoes by trading Token, and also realize anti-counterfeiting traceability ;Digital Nike shoes can also be mixed with other styles of digital Nike shoes to produce digital new shoes; as long as certain conditions are met, digital new shoes can also become physical shoes.
secondary title
Track and Trace and Digitize Transactions
According to the patent application, users would need to purchase new sneakers from a certified supplier who would provide a record of the pair's birth.After receiving the shoes, the user needs to scan the barcode (UPC) on the box and download the corresponding app - "Digital Locker".Then, in the app, the user binds the 10-digit shoe identification number to the owner identification number (ID card). Nike will put this data on the chain in order to determine and track the ownership of the sneakers, verify their authenticity (the identification code of the fake shoes is wrong), and provide follow-up anti-counterfeiting traceability services.
In addition, it is worth noting that after the user is successfully bound, a digital Nike shoe will be generated in the program, and the system will assign a token to the user.
"When a consumer purchases a pair of authentic shoes, a digital shoe will be generated and linked to the consumer, and a token will be assigned, and the digital shoe and the token together represent a 'CryptoKick'." The patent application explains.
Buy and sell on the blockchain
, “Future and current owners can buy and sell digital assets through one or more blockchain ledgers running on a distributed computing system.”
When a sneaker is sold to another person, ownership will be transferred through the shoe or associated digital asset. The digital Nike shoes (Token) are also stored in the Digital Locker.
By viewing the digital asset of a sneaker, buyers can also determine shoe ownership and authenticity. Nike hopes to use this to increase brand engagement.However, there will also be a problem here. If the seller accidentally loses the assets on the chain, this link will lose its meaning.
secondary title
Technical background of "encrypted shoes"
ERC721 (non-homogeneous token) is an example. Its smallest unit is 1 and cannot be divided. It is a smart contract protocol for non-fungible tokens.
(Odaily Note: Non-replaceable Tokens, namely non-fungile tokens, abbreviated as NFT. It is a unique, non-interchangeable, and indivisible Token.)
The encrypted cats and lesbian dogs that were popular before all used the ERC721 standard. Each cat (dog) is endowed with a unique gene, which is different. This uniqueness makes certain rare cats (dogs) collectible and therefore sought after.
An important reason for emphasizing technical standards here is that another important development direction of "CrpytoKicks" is similar to CryptoKitties: shoes and shoes can produce "offspring shoes" and have the opportunity to become physical shoes.
"Storing a digital shoe in a cryptocurrency wallet or other digital blockchain locker, mixing or 'breeding' a digital shoe with another digital shoe can create 'shoe offspring,'" the patent application says. According to the shoe Manufacturing rules (acceptability, manufacturability) that can customize newly 'breeded' shoe offspring into new tangible shoes."Josh Gerbenimage description
