Tokenized Pokémon Trading Card Game trading volume surges, with weekly revenue hitting a record high of $7.4 million.

According to Odaily, the market for tokenized Pokémon Trading Card Game (Pokémon TCG) cards generated approximately $7.4 million in total revenue during the first week of May, setting a new all-time high and marking a 337% increase year-over-year. Among the platforms, Courtyard led with an approximate market share of 46%, followed by Collector Crypt and Phygitals with roughly 27% and 26%, respectively.

The surge in market activity is widely believed to be closely linked to the upcoming 30th anniversary of the Pokémon IP. Google Trends data shows that search volumes for keywords like "Pokémon cards" and "Japanese Pokémon card" are nearing historical highs. Meanwhile, the official franchise has launched a year-long global celebration and plans to release a new card series titled "30th Celebration" in September.

Analysts point out that tokenized card trading platforms often lag slightly behind the physical market trends, suggesting that the current growth in on-chain transactions more likely reflects a secondary amplification effect of the “physical collecting trend → digital assetization” cycle.

Furthermore, some industry observers believe that as the 30th-anniversary series approaches its release, a potential surge in physical market demand could trigger another wave of accelerated growth in on-chain tokenized trading. (The Block)