Mar. 2023, Daniel
data source:NFT Aggregators Overview & Aggregator Statistics Overview & Blur Airdrop
data source:
A year ago, the volume of NFT transactions through aggregators began to snowball, sometimes surpassing the volume of transactions directly through marketplace platforms.While aggregator usage declined from October to January, Blur.io has since exploded in 2023, even。
Public standoff with OpenSea over royalties
Blur Aggregator Trading Volume vs. Marketplaces
For the past year, Footprint Analytics has been reportingaggregatoraggregator
rise. However, what are these platforms and what value can they bring to the market? What is the Blur Airdrop giving away 300 million Blur Tokens? How is Blur doing relative to its competitors judging by this airdrop?
What is an NFT Aggregator?
NFT aggregators are platforms or websites that curate and showcase NFTs from different marketplaces, allowing users to browse and discover NFTs from different sources in one place. They aggregate NFTs from multiple blockchains and marketplaces, such as OpenSea, Rarible, and SuperRare, and present them on a unified, user-friendly interface.
NFT aggregators often offer various features such as search and filter options, customizable watch lists, and price alerts to help users find NFTs that meet their criteria. Some NFT aggregators also offer services such as portfolio tracking, NFT valuation tools, and social features that enable users to interact with other NFT aggregators.
Blur holds most of the market share
Blur's features are expressly tailored for expert NFT traders and speculators. Blur has zero transaction fees and incorporates sweeping features—that is, buying many NFTs at their reserve price—such as advanced bulk buying.
Other trader-friendly features include trade analysis and item identification, and listing of items. It also claims to be faster than marketplace platforms and other aggregators.
Blur Aggregator Trading Volume by Marketplace
In a bear market with little public interest in NFTs but continued activity by insiders and traders, Blur's positioning and technology allow it to outperform more beginner-friendly platforms.
Besides its functionality, its massive airdrop is an important part of its marketing strategy.
What is the Blur airdrop?One of the factors fueling Blur's popularity is its long-delayed airdrop, which was delivered this month. According to Footprint data, sinceFebruary 14
Since then, more than 26,000 new users have been brought to the Blur marketplace, accounting for 22% of the total traders on the platform.Additionally, over 20,000 of these new users were brought in from other marketplaces, makingairdrop
Be a successful vampire attack."Blur launched its first round of airdrops on February 14th with"care package
Transaction Volume of Blur Airdrop Addresses
, which can be exchanged for BLUR USD to anyone who has traded in the previous 6 months. The second round of airdrops is for traders who were actively listed on Blur before November. Airdrop 3 will be for traders who bid on Blur and will be the largest Blur airdrop ever (approximately 1-2x the size of Airdrop 2).
The total amount of BLUR dollars distributed is 360 million, of which 94% have been claimed. While most recipient wallets received amounts under 1K, 4.7% received 10K-100K. On February 22, the price of $BLUR was $1.06.
The number one address, which hit a staggering $95 million in volume on Blur, received 1.8 million. However, the largest airdrop recipient ($3.2 million) had a volume of $44 million.
The competition between Blur and the competition in 2023
Since January, Blur's transaction volume has grown to 94% of the aggregator market, compared with 6% for OpenSea rival Gem. The target market for Gem is similar to Blur, experienced traders.
Gem appeared to have a realistic chance of becoming a top aggregator earlier this year, with around half the transaction volume of Blur on some days. However, since the airdrop began, Blur has completely surpassed Gem.It is noteworthy that approximatelycommunity contribution.
Aggregator Daily Trading Volume (Share)
This article comes fromFootprint Analyticscommunity contribution.
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