Spanish banking giant BBVA partners with OpenAI to use ChatGPT Enterprise to drive AI transformation in banking

Odaily Planet Daily News Spanish banking giant BBVA announced a strategic partnership with OpenAI to fully integrate artificial intelligence into customer service, business operations, software development, and employee workflows, driving the bank's transformation towards an AI-native model. The goal is to use AI to redesign the bank's operating model, covering areas such as customer experience, commercial banking services, risk management, operational efficiency, software development, and employee productivity. It is reported that BBVA employees have already created over 20,000 custom GPTs internally, of which approximately 4,000 are frequently used by teams, covering multiple business areas including legal, risk, customer service, finance, and marketing.